During two days from March 19 to 20, an Australian famtrip group visited, experienced, and surveyed tourism products in Hue City. This was an opportunity for the city's tourism sector to promote and showcase the unique tourist routes, destinations, and tourism products of the locality to the Australian tourist market.

On March 6, Hue Tourism College, in collaboration with Trung Phuong - Lang Co One Member Limited Liability Company, held a signing ceremony for a cooperation agreement in training high-quality human resources in tourism sector.

Developing medical tourism and wellness tourism is an inevitable trend and a strategic direction for Hue City, considering its comparative advantages both locally and within the Southeast Asian region. The tourism sector of the Ancient Capital is set to focus on proper investment in wellness tourism, alongside its existing strengths in other tourism types.

Hue University (HU) has set a vision for multi-disciplinary development, prioritizing seven key industry sectors and advancing high-tech, interdisciplinary education.

On the afternoon of January 3rd, the Department of Tourism held a conference to review its activities in 2024 and outline tasks for the tourism sector in 2025. Attending the event was Mr. Ha Van Sieu, Deputy Director General of Vietnam National Administration of Tourism.

Favorable international market dynamics and supportive policies for businesses in the import-export sector have created unique advantages for Hue enterprises, boosting their performance in this field.

Despite its abundant potential, river tourism in Hue remains underdeveloped, lagging behind its available natural resources. The lack of services, transport infrastructure, and collaboration in river tourism development have all posed significant barriers, preventing this sector from thriving.

On the morning of November 2, the University of Agriculture and Forestry, Hue University opened the “Career orientation and opportunities fair for animal science and veterinary medicine 2024” for students of the University’s Faculty of Animal Science and Veterinary Medicine.

In 2025, Thua Thien Hue is selected to host the National Tourism Year. This is an opportunity for the tourism of the Ancient Capital to make connections and to show all of its potentials and strengths, contributing to developing its tourism and making it the main economic sector of the province.

On October 30, Mr. Nguyen Van Phuong, Deputy Secretary of the Provincial Party Committee, Chairman of the Provincial People’s Committee, had a courtesy meeting and discussion with Ms. Alexandra Elizabeth Smith, Consul General of the United Kingdom of Great Britain and Northern Ireland in Vietnam. Attending the meeting were leaders of relevant departments, agencies, and branches.