Although it has been officially operational for less than six months, the Provincial Trade and Investment Promotion, and Business Support Center (now under Hue centrally-governed municipality), with predetermined functions and missions, has made significant contributions to supporting businesses in trade promotion and resolving various challenges and obstacles.

In early August 2024, the People's Committee of Hue City organized a creative and experiential space for traditional handicrafts, specialties, and cuisine of Hue at the Imperial City Night Street, attracting thousands of visitors and shoppers.

As a meaningful highlight to attract tourists and people during the holidays of April 30 and May 1, the space to experience cuisine, poetry, and Ao Dai within the framework of Hue Traditional Cuisine Week 2024 at Thuong Bac Park takes place from April 27 to May 1, providing a place to have fun, experience, and enjoy regional cuisine throughout the country, creating a vibrant and bustling atmosphere for the long holiday.

On December 1, the Provincial Center of Information Technology (HueCIT) coordinated with the SMC Hue Co., Ltd. and the Architecture and Urban Research Institute (AURI) (South Korea) to organize the 2nd International Forum themed "Hue - Information Technology - Promoting sustainable development".

On the morning of November 11, in Hue City, the Ministry of Information and Communications in coordination with the Provincial People's Committee of Thua Thien Hue organized the opening ceremony of the program "Cherishing the Special Friendship Festival Vietnam - Laos 2023", on the occasion of the 61st anniversary of the establishment of Vietnam - Laos relationship (1962 - 2023) and 46 years since the two countries signed the Treaty of Friendship and Cooperation (1977 - 2023).

The two sides will coordinate to organize festival activities, cultural exchanges, sports, art performances, displays and exhibitions to celebrate major holidays and important events in the two localities, thereby promoting the culture and images of theirs.

Within the framework of the conference "Meeting Thailand" taking place from August 3 to 4, 2023 in Dong Ha city, Quang Tri province, on August 4, Mr. Phan Quy Phuong, Vice Chairman of the Provincial People's Committee, had exchanges at the discussion session related to supply chain integration and promotion of cooperation on the East-West Economic Corridor.

On May 19th, the People's Committee of Phu Loc District organized a conference to promote and attract investment in tourism in 2023.

After the first three days, the revenue of the participating craft villages at the Hue Traditional Craft Festival reached nearly 2 billion VND, with many establishments achieving high sales, such as Thai Vinh handicrafts, Loc Mai Hue Fig tea, and Bup Sen establishment...

The Provincial Development Research Institute and Hue Monument Conservation Center would share data and information on the relics that is under the management and conservation of the center.