The Ministry of Culture, Sports, and Tourism has just issued a decision to recognize “The Knowledge of Making and Wearing Hue Ao dai” of Thua Thien Hue Province as part of the National Intangible Cultural Heritage List. This serves as an impetus for the Thua Thien Hue Garment Association to promote the introduction of the five-panel Ao dai into schools.

Thuy Xuan hill area, Hue city is famous for ancient pagodas such as Tu Hieu, Dong Thuyen, Bao Lam, Chau Lam, Dieu Nghiem, etc. Being lost in the clouds and wind with many rows of pine trees rustling on these hillsides in the early morning or at dusk, and listening to the sound of temple bells ringing in the wind and the steady sound of wooden bell echoing from the pagodas make my heart strangely calm and peaceful.

The Ministry of Culture, Sports, and Tourism has added 17 more heritages to the list of national intangible cultural heritages, including Hanoi Pho, Nam Dinh Pho, the Quang An lotus tea preservation craft, Sa Huynh pottery making craft, and more.

According to experts, the number of tourists choosing golf tourism products is growing rapidly, illustrating the potential for developing this industry. Hue is making efforts to call for investment, while at the same time, deploying many solutions to attract high-end tourists of this category.

At 3 a.m., when the peanut grinding machine started to operate, the “pressers” also showed up one after another. There are those carrying firewood, those lighting fires, and those whittling bamboo. These people are preparing for a full day of work, making cans of peanut oil - a local specialty.

It is undeniable that investment promotion activities are making great strides in recent times, but investment promotion activities also need to be adjusted to be more consistent with planning and development orientations of the province.

Amidst the scorching hot in April, Bao Chau’s photos, which recorded the scene of Pho Trach villagers (Phong Binh, Phong Dien) harvesting Bang grass (Lepironia articulata) in the green field, like gentle gifts for all eyes. Under Chau's photo angles, Pho Trach is rich and peaceful in every hand movement, the smiles of the villagers in each step, from harvesting Bang grass in the field, drying, preliminary processing the grass, to making it into valuable handicrafts.

In creating a new facade for urban areas, beyond beautification, investment in infrastructure, commerce, services, and improving the quality of urban life... transport infrastructure is also a key element in connecting and contributing to making Thua Thien Hue soon become a centrally-governed city.

Since 2022, the Hue Festival has been developed with a four-season orientation through a series of continuous events and festivals throughout the year, making the most of unique cultural - geographical - historical factors from royal festivals, folk festivals, religious festivals, etc.

The international tourist market brings huge revenue to the smokeless industry of the province. If a good impression can be left on tourists, they are more willing to become tourism ambassadors who contribute to promoting the culture, landscape, and people of the land of the Perfume River and Ngu Binh mountain.