Investment promotion plays an extremely important role, contributing to attracting investment capital; forming industrial and export processing zones to serve the manufacturing of exports. With a favorable geographical location, open investment attraction policies, gradually refined mechanisms and policies for socio-economic development, etc., Thua Thien Hue has become an attractive destination for domestic and foreign investors.

Hue puts on the most brilliant red shirt of flamboyant flowers in late June and early July. The roads, street corners, and rice fields are all adorned with the fiery colors of flamboyant flowers. That red color gives Hue a brilliant and captivating beauty.

Not only popular in Europe and North America, caravan tourism is also becoming gradually popular in Vietnam as more and more people own their own vehicles, who are passionate about travel and want to experience driving on new routes. Hue has the potential to develop this attractive type of tourism, but finding the effective exploitation direction is needed.

For the first time, the “Victory Challenge Sailun Cup 2024 & Car Camping Festival” off-road car racing event will take place at Thuy Tien Lake Park, Hue City. The event is organized by Thua Thien Hue Department of Culture and Sports, Southeast Asian Magazine, and Ky Nguyen (Epoch) Group Corporation, and will officially commence from June 20th to 23th.

Carrying with them a love for Hue and impressed by the hospitality of the people of the Ancient Capital, the Royal Stilt Walkers of Merchtem (Koninklijke Steltenlopers Van Merchtem) of the Kingdom of Belgium will participate in Hue Festival for the 5th time.

Phu Son Waste Treatment Plant (in Phu Son commune, Huong Thuy town) was invested in and built by EB Environmental Energy Ltd. Co. at a cost of roughly 1.7 trillion Vietnamese dong. The plant officially commence operations at the end of January 2024, playing an crucial role in effectively addressing the waste management issue and ensuring environmental hygiene in Thua Thien Hue province - a pressing concern for the community as landfills in Thuy Phuong have reached capacity, disrupting residents’ lives with foul odors emanating from overflowing landfills.

That memory, which exists on many roads and gardens of the people of Hue, has gained more motivation, become a consciousness, and spread sustainably since the government authorities showed their interest and took care of it.

On the afternoon of January 12th, at Duyet Thi Duong (Royal Theater), Hue Monuments Conservation Center (HMCC) organized a Report on feasible research on the investment in the project of restoring, renovating, and embellishing Can Chanh Palace. Attending were experts, cultural and historical researchers and leaders of relevant departments and branches.

This December 2023, the Regional Container Lines (RCL) from Thailand opened an international container shipping route to Chan May port. This shows not only the potential and advantages of the port but also a driving force and catalyst contributing to the development of the Chan May-Lang Co Economic Zone in particular and Thua Thien Hue province in general.

Nha Nhac or Hue royal court music emerged during the early years of the Ly Dynasty (from 1010 to 1225), but it was not until the Nguyen Dynasty (1802 - 1945) that this type of music truly flourished and became a heritage of the nation and humanity. Through many ups and downs, the Hue royal court music has been carefully preserved and empowered through generations, acting as a strong connection of the past with the present and the future.