After concluding Stage 9 of Truong Tien - Phu Xuan, the 37th National Cycling Tournament for Ho Chi Minh City Television Cup, themed “United Homeland”, kicked off Stage 10 on the morning of April 13th, starting from Hue City to Da Nang City. This year, the starting point was held at Phu Van Lau (Le Duan Street), instead of the usual location at Hue City Center for Culture and Cinema.

On the afternoon of April 8, Hue City People’s Committee held a sponsorship contract signing ceremony for the National Tourism Year 2025 and Hue Festival 2025 with Vietnam Airlines Corporation – Vietnam Airlines and Pacific Airlines Joint Stock Company.

On the afternoon of April 4, information from the Department of Tourism said that, based on the assessment of visitor arrivals to Hue during the Hung Kings' Commemoration Day, the number of visitors to Hue City is forecast to increase sharply.

Spreading the message “Convergence and Shine”, Ho Chi Minh City Tourism Festival 2025, taking place from April 3 to 6, has the participation of over 100 stalls of 42 provinces, cities, and 32 travel agencies, transportation companies, and airlines.

On April 2nd, Hue Monuments Conservation Center held a working session with Ms. Sarah Hooper, the Australian Consul General in Ho Chi Minh City, opening up new opportunities for collaboration in heritage conservation, cultural exchange, and sustainable tourism development between Hue and Australia.

On the morning of March 28, at the City Sports Center swimming pool, the Department of Education and Training, in collaboration with the Department of Culture and Sports, inaugurated the Traditional Swimming Tournament for general education students in Hue City in 2025.

During two days from March 19 to 20, an Australian famtrip group visited, experienced, and surveyed tourism products in Hue City. This was an opportunity for the city's tourism sector to promote and showcase the unique tourist routes, destinations, and tourism products of the locality to the Australian tourist market.

Hue is famous for its delicious cuisine, and the local authorities are actively promoting the brand name “Hue - The Culinary Capital”. However, the city has yet true food tours (Food Tour) in a proper and structured manner.

Developing medical tourism and wellness tourism is an inevitable trend and a strategic direction for Hue City, considering its comparative advantages both locally and within the Southeast Asian region. The tourism sector of the Ancient Capital is set to focus on proper investment in wellness tourism, alongside its existing strengths in other tourism types.

Following the approval of the project to build a community-based beach tourism model in Hai Duong Commune, now in Thuan An Ward, Thuan Hoa District, by Hue City People's Council (formerly) in July 2023, the infrastructure in this place is gradually being completed, serving the sightseeing and swimming needs of locals and visitors, contributing to enhancing the economic value of the beach and lagoon.