On the morning of September 5th, joining the nationwide back-to-school atmosphere, Hue City People’s Committee held the opening ceremony for the 2026–2027 academic year and inaugurated inter-level boarding schools in land-border communes.

This morning (September 5), more than 302,000 students across the city joined in the nationwide atmosphere of excitement, officially beginning the 2026 - 2027 academic year, as the Opening Ceremony was held simultaneously at educational institutions.

Recent culinary events and festivals in Hue have emerged as popular gathering points, drawing crowds of visitors from near and far. However, what truly retains them is not merely the flavors or the festive atmosphere, but the live performances and the narratives behind each dish, offering tourists deeper insights into the history, culture, and people of Hue.

On the evening of September 1, tens of thousands of audience members gathered at Hue City Culture and Sports Square, immersing themselves in the vibrant electronic music atmosphere of the Hue Wonderverse Music Fest 2026 - an international heritage and music festival.

Over the National Day (September 2) holiday, Hue welcomed a large number of visitors from near and far, creating a vibrant and bustling atmosphere. From the Imperial Citadel and heritage sites to scenic spots, craft villages, and community-based tourism destinations, visitors can be seen sightseeing, experiencing local activities, posing for check-in photos, and capturing memorable moments on their journey to discover the Ancient Capital.

On the evening of August 30, thousands of audience members packed the stage area at Hue City’s Culture and Sports Square, immersing themselves in the vibrant atmosphere of Hue Wonderverse Music Fest 2026 - an international heritage and music festival featuring a lineup of renowned singers.

On the morning of August 30, over 4,500 delegates and residents gathered at the Hue City Culture and Sports Square to take part in the “Together with Vietnam, Moving Forward” walking program. The event shared the same atmosphere of excitement, enthusiasm, and solemnity with 34 provinces and cities nationwide, spreading the message ‘10 Billion Green Steps - For a Sustainable Vietnam’ and promoting the spirit of national solidarity.

A procession of boats taking part in the Hue Nam Temple Festival (Hon Chen Temple) traveled one after another from downtown Hue City upstream along the Huong River toward Mount Ngoc Tran, creating a lively atmosphere on the river.

With no advance warning, a school of sergestid shrimps suddenly rides the tide close to shore, turning a stretch of sea red. In a rush, right after the acetes arrive, villagers along the sandy shore grab nets, baskets, and bowls and head into the sea to scoop them up. Regarded as a festival day for the fishing village, the day the sergestid shrimps arrive brings both a meaningful source of income and a lively, bustling atmosphere to coastal fishing communities.

Thanks to the application of artificial intelligence (AI), many of Hue’s heritage values are being retold by young people in an entirely new “language”. Historic structures and symbolic cultural icons, long associated with an atmosphere of antiquity and quiet elegance, are now being brought to life through digital creations, contributing to taking Hue Ancient Capital’s image closer to young audiences.