On April 22nd, Thua Thien Hue History Museum announced that as part of the activities for National Tourism Year 2024 and the 70th Anniversary of Dien Bien Phu Victory (May 7, 1954 - May 7, 2024) in Dien Bien, the museum has brought the exhibition “Hue - Cultural heritage, Potential destination” to the public.

Compared to their peers living in Hue City and the lowlands, children in the mountainous and remote Nam Dong and A Luoi districts are at a significant disadvantage in terms of access to information technology, books, and age-appropriate publications. However, thanks to the efforts of the education sector, local authorities, and schools, the reading spaces for children in these places are increasingly being supplemented with a variety of books and periodicals, helping them have more "good friends" during their breaks or extracurricular activities.

The 2024 Vietnam Book and Reading Culture Day kicked off on the morning of April 19th at Hue Provincial General Library with many activities.

On the evening of April 19, at Hai Ba Trung pedestrian street (Hue City), the Provincial Department of Tourism organized the "Hue - Welcome Summer 2024" event. This event is part of the series of activities within Hue Festival 2024, with the aims to create a joyful and exciting atmosphere to welcome an attractive summer tourism season, as well as creating a media effect to attract visitors to Thua Thien Hue Province.

At the 20th Ho Chi Minh City Tourism Day event held in 2024 under the theme “20 years of thrilling journey” and accompanied by the program message “Welcome to Ho Chi Minh City” (from April 4th to 7th), the Department of Tourism of Thua Thien Hue Province participated in various promotional and marketing activities.

For the 3rd time in a row, Hue City won the ASEAN Clean Tourism City Award - an opportunity for Hue's tourism sector to effectively market its tourism business activities. With many solutions adopted by the province, maintaining the clean tourism city brand is also synonymous with strong growth in harmony with sustainable criteria.

On the morning of March 23, at Trinh Cong Son Park, Hue City People's Committee held the opening ceremony of the 3rd Hue City Traditional Boat Racing Competition, aiming to celebrate the 93rd anniversary of the founding of the Ho Chi Minh Communist Youth Union, the 78th anniversary of the traditional day of the Vietnamese Sports sector, and the 49th anniversary of Thua Thien Hue's liberation day. This is also one of the activities responding to Hue Festival 2024.

On the morning of March 16th, the People's Committee of Hue City, in coordination with the Forest Protection Department, the Management Board of “Sustainable Forest Management and Biodiversity Conservation” (VFBC) Technical Support Project, and the Implementation Unit of WWF-Vietnam Biodiversity Conservation Component, organized a ceremony to launch the “Action for Wildlife” Campaign.

In order to honor Ao dai Vietnam clothing, and at the same time respond to Hue Community Ao Dai Week 2024, which is due to take place from June 24 - 30, Hue City People's Committee has just issued an official dispatch to organize the Hue Community Ao Dai Week 2024.

Within the framework of an agreement in the project “Hue - A City to Reduce Plastics in Central Vietnam” to “Practicing plastic reduction in the tourism sector", contributing to turning Hue into a plastic-reducing urban area by 2024, Thua Thien Hue Tourism Association on February 28 held a ceremony to announce the action plan to reduce plastic waste of seven units in doing hotel business in Hue City, including Villa Hue, Azerai La Résidence Hue, Melia Vinpearl Hue, EMM Hue, Muong Thanh Hue, Alba Spa Hue, and Thanh Lich.