Mention Hue, and the Huong River comes to mind. Mention the Huong River, it is hard not to recall the arches of Truong Tien Bridge reflected in the water - a bridge that has witnessed the city’s many transformations through wars, natural disasters, and periods of damage.

By hosting the Hue Heritage and International Music Festival 2026 - Hue Wonderverse Music Fest 2026, which is scheduled from August 30 to September 1, alongside the National Day Holiday on September 2, Hue City is expected to witness a surge in tourist arrivals. This may lead to a local ‘fully booked’ situation at certain peak times. Drawing from the experience of the last April 30 - May 1 holiday, the local tourism sector is developing plans to enhance its reception capacity and service quality.

Standing at either end of Truong Tien Bridge at the moment, we witness construction barriers having been erected, vehicles temporarily halted, and the bridge is handed over to crews working through the night.

On May 29, as part of his visit to the Republic of Singapore, General Secretary and President To Lam, together with Singaporean Prime Minister Lawrence Wong, witnessed the exchange and announcement of a series of cooperation agreements between Vietnam and Singapore.

In the first two months of this year, Hue tourism attracted over 1.2 million tourist arrivals, witnessing an increase of nearly 48% year-on-year. This statistic highlights the appeal of extended holiday periods.

According to statistics from the Department of Tourism released on the morning of March 1, the number of tourists to Hue in the first two months continued to rise sharply, estimated at over 1.2 million arrivals, while the number of visitors to the city in February, 2026 alone witnessed an increase of nearly 72%. Especially, the total revenue from tourism rose significantly compared to the previous year.

According to the information released by the Department of Tourism on February 22, during the 9-day Binh Ngo Lunar New Year holiday, the number of visitors to Hue increased sharply year-on-year. Especially, tourism revenue witnessed an increase of 350% compared to the previous year.

It is no longer uncommon to witness very young runners at marathon events held in Hue. It helps to spread the spirit of sportsmanship and community compassion.

According to statistics, the number of visitors to Hue in the first 9 months reached nearly 5 million arrivals, witnessing an increase of nearly 63% compared to the same period. This is truly good news for Hue as the city hosts the National Tourism Year for the second time.

Unique artworks with six-layer cut specimens - a visual metaphor for the heritage reconstruction process - are on display at an exhibition themed “HER-ITAGE - Reconstructing traditional embroidery”, offering viewers a new and interesting experience.