From laboratories to raw material hills, from native plants to internationally certified products, the innovations of Hue’s business community have demonstrated that innovation is a key driver helping them increase product value and competitiveness in the new era.

On the morning of September 29, Deputy Prime Minister Tran Hong Ha chaired an online meeting with local authorities regarding the recovery from Typhoon No. 10. Immediately after that, Mr. Hoang Hai Minh, Vice Chairman of the City People's Committee, Standing Deputy Head of the City Steering Committee for Civil Defence; and Colonel Phan Thang, Standing Member of the City Party Committee, Commander of Hue City Military Command, organized a meeting to implement measures to overcome the typhoon's aftermath in the city.

Unique artworks with six-layer cut specimens - a visual metaphor for the heritage reconstruction process - are on display at an exhibition themed “HER-ITAGE - Reconstructing traditional embroidery”, offering viewers a new and interesting experience.

On the evening of September 5th, the Department of Science and Technology (S&T) organized an exhibition to showcase Science and Technology products, commercially potential products, and trademark-protected products in 2025. The exhibition is part of activities to promote the development of the Science and Technology market and to respond to the National Tourism Year 2025; the exhibition runs for two days, from September 5th to September 7th.

Unable to rely solely on love for the craft or pride in the past, Hue’s craft villages must step beyond traditional pathways toward a new journey: Transforming production thinking, applying technology, embracing green transition, elevating quality, and telling cultural stories in more modern ways.

With the development trends of the new era, many craft villages have fallen into decline, with fragmented production, a lack of capital, and outdated technology. These difficulties are major barriers that cause traditional crafts to lose their place in today's socio-economic life gradually.

In a bid to support and accompany innovative startup projects and ideas, a range of programs, activities, and policy mechanisms have been implemented, delivering tangible outcomes for innovative startup products.

On the morning of August 29, Hue Premium Silica Co., Ltd. (HPS) officially held a ceremony to inaugurate the project of Investment for expanding a new production line of its high-quality low-iron sand and quartz powder processing factory.

On the afternoon of August 28th, at Nguyen Dinh Chieu pedestrian path (Thuan Hoa Ward), Hue City Farmers’ Association held the opening of the 2025 Agricultural Fair to introduce and promote outstanding agricultural products, OCOP products, and local specialties to residents and visitors.

Strictly complying with quality standards, building product reputation, establishing reasonable pricing, ensuring legal conditions, being more proactive in distribution, while also creating a favorable environment for sustainable product development... were the issues that many businesses, cooperatives, and distributors were particularly concerned about at the 2025 Conference on Connecting and Promoting Agricultural Products, Specialties, and Handicrafts Consumption, which was held on the afternoon of August 16 in Quang Dien Commune.