Speaking of the Perfume River - a poetic river ranked among the most beautiful in Vietnam, it is no wonder that everyone has heard numerous anecdotes about its beauty, yet very few know that under that river lie countless artifacts reflecting the history of the land. And, among those thousands of artifacts, ancient potteries still dominate due to their universality and durability over time.

Throughout the S-shaped strip of the land of Vietnam, Ao dai can be found in every region. Specifically, in Hue, Ao dai has become a part of the cultural identity and unique beauty of the people here. An important milestone in Hue Ao dai costume was in 1744, after Lord Nguyen Phuc Khoat ascended the throne in Phu Xuan, he promulgated many policies and mentioned the modification of costumes. Thereafter, during the Nguyen Dynasty, the court issued an order, creating an opportunity for Hue women in particular and Vietnamese women in general to wear Ao dai regularly. Accordingly, the tradition of wearing Ao dai gradually entered the daily life of people.

For Hue Ancient Capital, Ao dai is a unique cultural heritage that has been formed, developed, and existed for over 300 years. In recent years, Thua Thien Hue has launched and promoted the revival of the traditional ao dai (including both male and female versions) in connection with the implementation of “Hue - The capital of Ao dai Vietnam” project. Ao dai has been integrated into daily life, cultural festivals, sports events, and flag-raising ceremonies in offices.

These days, lotus flowers are blooming profusely in the Imperial City, along the streets, and in the suburbs of Hue, bringing it a peaceful and gentle beauty. Lotus flowers have always been closely connected to the people of Hue. Wherever visitors travel in Hue, they will encounter lotus ponds and lakes.

On the morning of June 25, Hue Monuments Conservation Center in collaboration with the Provincial Department of Culture and Sports organized a ceremony to offer incense and flowers, and a procession of gratitude to the ancestor on the occasion of the death anniversary of Lord Nguyen Phuc Khoat, the person who laid the foundation of Vietnamese ao dai.

This message was conveyed to readers by Hoang Thi Tho, the author, at the launch of her two books titled “Ngay mai nho Hue ve tham Hue” (“Tomorrow, when you miss Hue, then come and visit Hue”) and “Xin di tu tho au” (“Travelling from the childhood”) (Thuan Hoa Publishing House), on the morning of June 23 at the headquarters of Thua Thien Hue Journalists Association (22B Le Loi Street, Hue City).

The leading travel website Travel + Leisure Southeast Asia, Hong Kong, and Macau in Bangkok, Thailand has recently announced the nominees winning the prestigious Luxury Awards Asia Pacific 2024, with Azerai La Residence Hue being one of them.

According to the latest data from the Department of Tourism on the afternoon of June 13, the number of visitors to Hue by air and rail soared during Hue International Arts Festival Week 2024.

On the evening of June 9th, the Provincial Vietnam Buddhist Sangha, in coordination with the Hue Festival 2024 Organizing Committee, launched the Lantern Festival.

During the two days of June 8 - 9, impressive and unique paragliding performances took place in the sky above Tam Giang Lagoon and Quang Cong, Quang Ngan beaches (Quang Dien District), creating a sense of novelty and excitement for locals and visitors.