ClockThursday, 17/04/2025 15:47

Promoting Hue’s culture and tourism at EXPO 2025

HNN.VN - As part of the World EXPO 2025 held in Osaka, Kansai (Japan), Hue City Department of Culture and Sports introduced the culture and history of Hue Ancient Capital to the world. Especially this year, Hue City is hosting Vietnam’s National Tourism Year 2025.

More than 350 players compete in Hue Students Football TournamentThe “Spring Colors of A Luoi Highlands” attracts visitorsHue gears up for tourist surge during April 30th holiday seasonA Breakthrough Opportunity for Hue TourismVietnam Airlines and Pacific Airlines named “official carriers” of the National Tourism Year 2025 and Hue Festival 2025

 Mr. Phan Thanh Hai, Director of Hue City Department of Culture and Sports (second from left) together with other guests at EXPO 2025. Photo: VTH

At the event, Hue City Department of Culture and Sports collaborated with the Department of International Cooperation – Ministry of Culture, Sports, and Tourism organized the opening of Vietnam Exhibition House and introduced special and typical events and activities of the exhibition house; in which, the department focused on promoting the images of Hue’s culture, Hue people, as well as the achievements of Hue City, a centrally-governed municipality. Furthermore, they also promoted and introduced the National Tourism Year - Hue 2025 with the theme “Ancient Capital - New Opportunities”.

Addressing the event, Mr. Phan Thanh Hai, Director of Hue City Department of Culture and Sports introduced typical values of Hue’s culture, as well as the achievements that Hue City has reached over time, and the city’s orientations for development in the field of culture and heritage in the coming time.

He emphasized that Hue is the cradle of Vietnamese culture and tradition, Hue also is a heritage city with special cultural depth, a green and sustainable tourist destination, as well as a creative and international integration city. With its long history, rich culture, together with the orientation of sustainable development, Hue is strongly emerging to become a leading cultural and tourism center not only in Vietnam but also in Southeast Asia and Asia in the near future.

“We invite international friends to come to Hue to discover, experience, and join hands to develop tourism towards a sustainable and creative orientation,” shared Mr. Hai.

 Promoting Hue’s cultural values at EXPO 2025. Photo: VTH

According to Mr. Hai, EXPO 2025 event is an opportunity for Hue to continue promoting its image as a friendly, hospitable city, as well as an attractive and safe investment destination. It also opens up many new cooperation opportunities with international partners, introduces local brands to the global community, and contributes to enhancing the status and reputation of Vietnam in general and Hue City in particular.

Also in this event, Vietnam Exhibition House also held the launch ceremony for its official website and Virtual Exhibition House. The official website of Vietnam Exhibition House can be found at: http://vietnamexpo2025osaka.com, available in both Vietnamese and English. This is a comprehensive information portal that provides detailed contents about the highlights, exhibition details, event schedule, and latest updates on Vietnam Exhibition House. It also features images and introductions to the culture, country, people, and attractive destinations of Vietnam.

World EXPO 2025 Osaka, Kansai takes place from April 13 to October 13, 2025 with the participation of 158 countries and international organizations.

By N. Minh
RATING
Be the first to review this post!
  Comment

YOU MAY CARE ABOUT

The guardian of the mountain soul

The melancholic sound of the khen flute drifts through the mist along the mountain slopes, whispering in harmony with the babbling streams and the rhythmic clatter of looms, creating a mystical melody that captivates travelers. The village of A Luoi today bustles with visitors from afar, as the local people have learned to leverage their cultural identity for tourism. Behind these transformations are the tireless footsteps of a Pa Co woman who loves her homeland - That is Ms. Le Thi Them, the former Head of the Culture and Information Department of the former A Luoi District, now the Head of the Party Building Committee of A Luoi 1 Commune.

The guardian of the mountain soul
Strengthening adaptation to natural disasters

Recent floods and extreme weather events have severely affected the tourism industry. As a key economic sector, tourism must shift its mindset from passive response to proactive adaptation to enhance resilience against climate change.

Strengthening adaptation to natural disasters
Promoting Sustainable Development of Golf Tourism

On October 31st, the 2025 Golf Course Owners - Vietnam Golf Tourism Development Conference was held at Laguna Lang Co, marking a strategic milestone as government representatives, investors, and international experts agreed on a Vision 2030 for sustainable development of golf tourism - emphasizing identity and quality as the foundation of Vietnam’s national competitiveness.

Promoting Sustainable Development of Golf Tourism
Tourism still maintains its growth momentum

A piece of good news is that in the first 9 months of 2025, Hue welcomed nearly 5 million of tourist arrivals, exceeding the 4.8 million tourist arrivals recorded in 2019. It contributed to creating a strong recovery after a period of stagnation, clearly highlighting the city’s role as the host of 2025 National Tourism Year.

Tourism still maintains its growth momentum
Hue - The Destination for International Friends

According to statistics, the number of visitors to Hue in the first 9 months reached nearly 5 million arrivals, witnessing an increase of nearly 63% compared to the same period. This is truly good news for Hue as the city hosts the National Tourism Year for the second time.

Hue - The Destination for International Friends

LASTEST NEWS

Return to top