Elevating the status of Bun Bo Hue

Elevating the status of Bun Bo Hue

Visiting ‘Hue Beef Noodle Soup Day’ as part of the ‘Hue - Culinary Capital 2026’ program, I am reminded of Miss Noodle from folk legend and the late, famous American chef Anthony Bourdain.
Hue features in Dong Ba food street at night

Visitors travelling to Hue not only to enjoy the scenery and immerse themselves in traditional music forms, but also to discover and taste the flavors of traditional dishes in the land of Huong River and Mount Ngu...

Hue features in Dong Ba food street at night
Digitalizing heritage

According to the center's assessment, the increase in the number of visitors to the heritage sites was thanks to the effects of the Four Seasons Festival and corresponding festivals.

Digitalizing heritage
Photo tour attracts young people

No longer just a form of travel for photography enthusiasts, photo tour activities have now expanded their scope so that everyone can experience the allure of Hue's natural beauty, landmarks, and people.

Photo tour attracts young people
The world tourism mentioned Hue

Hue tourism is once again mentioned by international tourists when at the end of 2023, Travel+Leisure magazine (USA) proposed the ancient capital of Vietnam as one of the must-visit destinations in Asia for tourists in 2024.

The world tourism mentioned Hue
Tourism stimulus solutions

It is estimated that around 300,000 tourists visited and experienced the traditional craft festival activities during this period, generating revenue of over 20 billion VND from craft villages and culinary activities.

Tourism stimulus solutions
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