Many visitors from afar often say that Hue is blessed with an abundance of breathtaking scenery. Wherever the eye turns, beauty unfolds, a poetic Hue City that inspires people to capture and preserve its quiet, gentle, and intimate moments. Perhaps this is why in Hue, every time a camera is raised, a beautiful shot emerges, whether taken with a smartphone or a high-end digital device…

From pristine tea leaves rich in aroma at the foot of Bach Ma Mountain, combined with modern technology and advanced techniques, HUESTEA fresh tea extract has carefully distilled the essence of local tea to create a distinctive product that preserves the rustic flavor of Hue.

Offering both a fresh artistic experience and a way to preserve the vibrant emotions of spring, the workshop on paintings to hang up for Tet led by young artist Tuyet Loan at An Yen Station (Phu Xuan Ward) has become a tranquil gathering place where participants immerse themselves in radiant brushstrokes.

Vo Thi Nhu Nguyen's leaf-skeleton hand fans preserve the delicate veins of fallen leaves, transforming what was once considered waste into items with a new lease on life.

Thousands of flower pots, together with decorative miniatures featuring the horse mascot along the two banks of the Perfume River, have emerged as a focal point of the Binh Ngo Tet (Lunar New Year of the Horse) 2026. The urban space of Hue has thus preserved its ancient charm while creating a distinct touch of modern beauty.

By 3 a.m., Le Thi Thu Trang’s bakery is already blazing. Batch after batch of traditional cakes and preserves from My Loi Village (Vinh Loc Commune) emerge from the oven, their rich aroma filling the air in time for the Tet (Lunar New Year) market.

Today, white eggplant preserve rarely appears in everyday life due to its elaborate process and lengthy preparation time.

Growing up from the fields, steeped in rustic flavors of the countryside - “salty fermented vegetables, sour white eggplant”, yet it was not until my late forties that I first heard of mut ca phao (white eggplant preserves) from Hue. The humble eggplant, so familiar on simple family meals, appears here in an entirely unfamiliar form - a delicately beautiful preserves for the Lunar New Year.

In Hue, comic books are not just a childhood pastime; they have gradually taken shape as a distinct cultural feature, preserved by a quiet yet steadfast community of comic lovers.

Culture and sports not only shape the identity, but also serve as the soul of development. The responsibility of officials working in the cultural and sports sector is not only to preserve what exists, but also to innovate and spread those values.

During his visit to Hue in early November 2025, General Secretary To Lam conveyed a message to the city’s Party Committee, authorities, and people: Hue must preserve its cultural identity and the distinctive character of Hue people amid a new phase of development. That reminder was not merely an expectation, but a guiding orientation for the entire term.

The center is divided into several spaces. The most notable among them is the space for storing Buddhist woodblocks. Arranged in a scientific and meticulous manner, this space currently holds over 800 blocks and 1,300 inscribed texts, featuring a diverse range of texts such as sutras, vinayas, treatises, commentaries, initiation verses, monastic regulations, and ancient graphic illustrations, which are extremely precious and rare.