Hue puts on the most brilliant red shirt of flamboyant flowers in late June and early July. The roads, street corners, and rice fields are all adorned with the fiery colors of flamboyant flowers. That red color gives Hue a brilliant and captivating beauty.

On the evening of May 31, Hue City's Youth Union coordinated with Hue Children's House to organize the opening ceremony of summer activities and the launching ceremony of the Month of action for children, as well as awarding prizes for a writing contest themed “Pens of the young ages”, and an English video clip contest themed “I am a tour guide” in 2024.

On the evening of April 19, at Hai Ba Trung pedestrian street (Hue City), the Provincial Department of Tourism organized the "Hue - Welcome Summer 2024" event. This event is part of the series of activities within Hue Festival 2024, with the aims to create a joyful and exciting atmosphere to welcome an attractive summer tourism season, as well as creating a media effect to attract visitors to Thua Thien Hue Province.

On the white sands along the beaches, groups of friends, agencies and businesses are enjoying a series of fun activities together. Summer becomes exciting with team building tours, bonding teamwork in a new land.

Keeping the wild, cool and clear beauty of the mountains and forests, deserted streams are attractive and interesting choice for those who want to experience a new feeling this summer.

It turns hot when summer comes. Despite the fierce heat of the sun in Central Vietnam, the land of Huong River and Ngu Mount offers various fruits and flowers to serve tourists that remind those away from home.

In the lakes around Hue Imperial Citadel and all over the periphery of Hue City, white lotus flowers have begun to bloom, bringing the pure and brilliant beauty.

After two years affected by the COVID-19, only working and studying, many people now want to relax and enjoy in new places with interesting tourist services.