ClockSaturday, 20/04/2024 14:37

“Hue - Welcome Summer 2024” kicks off the attractive summer tourism season

HNN.VN - On the evening of April 19, at Hai Ba Trung pedestrian street (Hue City), the Provincial Department of Tourism organized the "Hue - Welcome Summer 2024" event. This event is part of the series of activities within Hue Festival 2024, with the aims to create a joyful and exciting atmosphere to welcome an attractive summer tourism season, as well as creating a media effect to attract visitors to Thua Thien Hue Province.

Vibrant land procession in Hue Nam Temple FestivalThe official poster of Hue Festival 2024 revealed

 Mr. Nguyen Thanh Binh, Member of the Provincial Party Committee, Standing Vice Chairman of the Provincial People's Committee, along with the leader of the Provincial Department of Tourism and delegates performed the ceremony to kick off Thua Thien Hue summer tourism season in 2024

The “Hue - Welcome Summer 2024” event includes an art performance program and an announcement of the summer tourism season in Hue; which also gathers 14 booths of Thua Thien Hue tourism businesses, displaying and introducing a variety of attractive tourism products to stimulate tourism demand in the summer of 2024.

Visitors and locals attending the event will have the opportunity to explore tourism packages, combo deals, accommodation services, restaurants, and sightseeing tickets, etc., at preferential prices; participate in exciting entertainment activities such as lucky draw, minigames, as well as cultural and artistic exchanges...; receive souvenirs, attractive vouchers from tourism businesses; and experience various types of cuisine, along with cultural and entertainment activities in the area of Hai Ba Trung pedestrian street.

In 2024, the tourism sector of Thua Thien Hue province is striving to welcome about 3.5 to 4 million visitors, of which domestic visitors account for about 60 to 70 percent, and total tourism revenue reaches around 7,000 to 8,000 billion VND.

The “Hue - Welcome Summer 2024” event is an opportunity for travel agencies and domestic and international visitors to learn, experience, and explore the cultural activities, cuisine, services, and new tourist destinations of Thua Thien Hue. This is also an activity that contributes to promoting the image of Hue tourism to visitors, while also stimulating tourism demand in the summer of 2024 in the province.

 Booths of tourism businesses within the framework of the event attracted visitors to experience

The event also contributes to promoting and publicizing the programs of Hue Festival 2024; new tourism products and services, and preferential policies of local businesses to a large number of visitors as well as domestic and foreign travel agencies.

In this year's stimulus program, Thua Thien Hue will focus on resort and wellness products, and MICE products combined with participation in activities, festivals, and sports competitions during Hue Festival, and experience tourism products of cultural heritages, art, countryside, rivers, lakes, and waterfalls; introducing the Hue - Da Nang tourist train route named “Connecting Central Heritage” and accompanying service products, green tourism products/tours, and tours associated with experiencing the traditional ao dai and local cuisine.

By HUU PHUC
RATING
Be the first to review this post!
  Comment

YOU MAY CARE ABOUT

The guardian of the mountain soul

The melancholic sound of the khen flute drifts through the mist along the mountain slopes, whispering in harmony with the babbling streams and the rhythmic clatter of looms, creating a mystical melody that captivates travelers. The village of A Luoi today bustles with visitors from afar, as the local people have learned to leverage their cultural identity for tourism. Behind these transformations are the tireless footsteps of a Pa Co woman who loves her homeland - That is Ms. Le Thi Them, the former Head of the Culture and Information Department of the former A Luoi District, now the Head of the Party Building Committee of A Luoi 1 Commune.

The guardian of the mountain soul
Strengthening adaptation to natural disasters

Recent floods and extreme weather events have severely affected the tourism industry. As a key economic sector, tourism must shift its mindset from passive response to proactive adaptation to enhance resilience against climate change.

Strengthening adaptation to natural disasters
Promoting Sustainable Development of Golf Tourism

On October 31st, the 2025 Golf Course Owners - Vietnam Golf Tourism Development Conference was held at Laguna Lang Co, marking a strategic milestone as government representatives, investors, and international experts agreed on a Vision 2030 for sustainable development of golf tourism - emphasizing identity and quality as the foundation of Vietnam’s national competitiveness.

Promoting Sustainable Development of Golf Tourism
Tourism still maintains its growth momentum

A piece of good news is that in the first 9 months of 2025, Hue welcomed nearly 5 million of tourist arrivals, exceeding the 4.8 million tourist arrivals recorded in 2019. It contributed to creating a strong recovery after a period of stagnation, clearly highlighting the city’s role as the host of 2025 National Tourism Year.

Tourism still maintains its growth momentum
Hue - The Destination for International Friends

According to statistics, the number of visitors to Hue in the first 9 months reached nearly 5 million arrivals, witnessing an increase of nearly 63% compared to the same period. This is truly good news for Hue as the city hosts the National Tourism Year for the second time.

Hue - The Destination for International Friends

LASTEST NEWS

Return to top