Amid the flow of visitors experiencing the Ancient Capital, the image of Mr. Nguyen Don Long - a male tour guide (born in 1986) wearing the traditional ao dai - quietly tells the story of love for culture, spreading traditional values in a distinct Hue way.

To extensively promote national territorial sovereignty and spread the image of the nation’s borderlands, the Central Commission for Information, Education and Mass Mobilization has launched the 4th National art photo contest and exhibition themed “Pride in a border strip”.

On the night of March 29, Hue City Youth Center, in coordination with Hue University Youth Union and Thuan Hoa Ward Youth Union, organized the 2026 “Rewinding Youth time” for students across the area.

Without the need for large-scale promotional campaigns, many young people are turning to social media as their own way to tell stories about Hue. From short videos and everyday imagery to artistic projects, the image of the former imperial capital is gradually reaching the public in a more vivid and relatable way.

Amid the rhythm of modern life, as fashion becomes increasingly diverse and is constantly changing, the traditional ao-dai continues to remain a lasting presence in the lives of women in the former imperial capital. In Hue, the graceful image of women’s association members wearing Ao-dai is not only a symbol of beauty but also a way of preserving and spreading the traditional cultural values of their homeland.

In East Asian culture, horses are not merely a means of transport but a cultural symbol. In Hue during the Nguyen Dynasty, the presence of horses accompanied ceremonial processions and imperial carriages. Even today, that image endures on two bronze urns of the Nine Dynastic Urns - Huyen Dinh and Anh Dinh (the alias of Tu Duc) - like a layer of resilient metallic memory, reminding us that horses once played a role in the life of the former imperial capital.

On the afternoon of January 29, Song Huong Magazine launched the “Song Huong - The convergence festival” literary essay contest - 2026, aiming to spread the image of Hue during its new stage of development and seek out valuable literary works about the land and people of the Ancient Capital.

Images of President Ho Chi Minh during his revolutionary activities in China were presented at the exhibition “The Revolutionary Path - Comrade Ho Chi Minh in China”, organized by Ho Chi Minh Museum in coordination with Ho Chi Minh Museum of Hue City. The exhibition opened on the afternoon of November 26th at No. 7 Le Loi Street (Thuan Hoa Ward).

On Facebook, amid the flood of news and images of inundation, among the urgent rescue and relief efforts by authorities and functional forces, I came across an image that warmed my heart: hot meals being packed and prepared for their journey from the area of fomer Phu Thuan to Hue Central Hospital, to be given to hungry patients trapped by the floods.

On the familiar green chalkboard, under the skillful hands of Ms. Le Thi Loc Phuong, an art teacher from Tu Ha Primary School No. 1 (Huong Tra Ward), the heritage sites of Hue such as Ngu Phung Pavilion, Thien Mu Pagoda’s bell tower, or the graceful curve of Truong Tien Bridge gradually come to life. Each delicate stroke of white and colored chalk transforms the classroom chalkboard into a lively painting, evoking an image of Hue that is both serene and poetic.