Organized for the first time by Hue University, the “Hue University Innovation Solutions Competition - 2025” not only recognizes innovative initiatives but also motivates lecturers to sustain creativity, foster the inspiration of innovation and startups among students.

Business intertwined with the promotion of Hue's traditional culture is a path that more and more young people are pursuing, asserting the creativity, identity, and spirit of self-reliance. Rather than chasing mass-market trends, “recalling the past to understand the future” has become the business philosophy for a segment of the younger generation, bringing cultural heritage into contemporary life naturally.

On the morning of December 23, the exhibition “OMOCHA: The World of Modern Japanese Toys” was introduced to the public at AEON Mall Hue, offering visitors an opportunity to explore the evolution of Japanese toys from tradition to modernity through the lens of culture and creativity.

Viet Nam is entering an entirely new stage of development for its cultural industries - where culture is recognized as a strategic asset, an endogenous resource, a driver of creativity, and a pillar of the national growth model.

On the afternoon of October 8, Hue College of Tourism coordinated with Cholimex Foods to hold a contest titled “Finding Hue’s Culinary Ambassador - Season 6” with the theme “Hue Cuisine in the Green Flow - Creativity for Sustainable Development”.

The establishment and development of Hue Union of Literature and Arts Associations - abbreviated as the “Union” (originating from Thua Thien National Salvation Cultural Association in 1945), marks an important milestone in Hue’s cultural history. For 80 years, the Union has not only organized and gathered creative forces but has also served as a “pivot” connecting heritage with innovation, tradition with modernity, and artists with the public.

On the morning of September 27, as part of the 10th National Young Architects Festival - Hue 2025, a professional seminar titled “Green Creativity in Digital Era” took place. The event became a major highlight, attracting a great number of young architects, experts, and enthusiasts interested in the trend of sustainable architectures.

Inspired by the flexible modular system of sculptor Diem Phung Thi, and with deep respect and admiration for her talent and creativity, the artists have explored and created new works of art.

On April 13, the City’s Union of Science and Technology Associations, in collaboration with the Department of Education and Training, the Department of Science and Technology, and Hue City Youth Union, organized the opening ceremony of the exhibition and judging for the 18th Hue City Youth and Children's Creativity Contest in 2025 (the Contest).

On April 10, the Department of Education and Training of Thuan Hoa District organized the district-level Primary STEM Day for the academic year of 2024 - 2025.