On September 27-28, 2025, in the area of 23 - 25 Le Loi and Nguyen Dinh Chieu Walking Street by the Ironwood Bridge on the Huong River, Hue City People’s Committee will collaborate with the Embassy of South Korea in Vietnam to organize the “Vietnam - South Korea Cultural Day 2025”.

On the afternoon of April 21, the University of Sciences, Hue University held various activities to respond to the 4th “Vietnam Book and Reading Culture Day” in 2025.

On April 10th, the General Library of Hue City announced its coordination with various organizations to host numerous events and activities throughout April in celebration of the 4th Vietnam Book and Reading Culture Day in 2025.

The culinary festival titled “Vietnamese Noodle Heritage - Van Cu Noodle Village” opened on the afternoon of February 18 at Van Cu Hamlet, Nam Thanh Village. This is one of the main activities to respond to the celebration of receiving the national intangible cultural heritage recognition for the “Traditional Craft - Van Cu Noodle-Making Craft”, which is scheduled to be held on February 19.

During the journey to Hue at the beginning of the Year of Snake, many tourists consider the Hue Imperial Citadel as a must-visit destination. Despite the cold weather with occasional rain and sunshine, tourists still want to spend much time checking-in the Royal Citadel and immerse themselves into various activities to gain vivid feelings about the traditional Tet in the Ancient Capital.

In 2024, Hue Museum of Fine Arts welcomed nearly 63,000 visitors to its two art exhibition spaces as well as various thematic exhibitions and cultural-artistic activities.

To celebrate the 95th anniversary of the establishment of the Communist Party of Vietnam (February 3rd, 1930 - February 3rd, 2025) and create the joyful and exciting atmosphere to honor the glorious Party and welcome the Lunar New Year of the Snake, Thuan Hoa District will organize various activities to celebrate the Party and the Spring. These activities aim to meet the recreational needs of locals and tourists.

Identifying the enhancement of commercial promotion activities as a crucial factor contributing to improving the efficiency of production and business operations for enterprises, serving as a bridge to promote collaboration opportunities among enterprises, distributors, and consumers, Hue City has implemented various solutions to promote commercial promotion activities within its jurisdiction.

According to statistics from the Department of Tourism, it is estimated that 101,000 tourist arrivals visited and participated in various activities during Hue International Arts Festival Week 2024 in the 7 days from June 6th to June 12th.

At the 20th Ho Chi Minh City Tourism Day event held in 2024 under the theme “20 years of thrilling journey” and accompanied by the program message “Welcome to Ho Chi Minh City” (from April 4th to 7th), the Department of Tourism of Thua Thien Hue Province participated in various promotional and marketing activities.