Recently, on the central streets of the city and along the Huong River, many people have noticed cyclos painted in Grab's signature green, with the brand’s logo and QR identification codes. This pilot program is being carried out under a cooperation agreement between Hue City and Grab Vietnam, with a group of cyclo drivers receiving support for vehicle repainting, uniforms, and identification accessories.

In addition to historical sites and beautiful landscapes, shopping streets, culinary quarters, and other distinctive urban areas are essential factors contributing to the appeal and revenue of the tourism industry in many countries.

Hue, a central region with harsh weather. The summer sun burns the skin, and the rainy season brings constant flooding, making it very difficult to grow flowers. Yet, Hue has changed a lot. Visitors returning from afar, after strolling through Hue’s streets, are often surprised and delighted, exclaiming: “Hue has so many beautiful flowers these days!”

More than 1,000 people from all three regions of the country, wearing traditional and modern ao dai, gathered in Hue for a parade. All of this created a vibrant, colorful, and festive atmosphere right in the heart of Hue City.

In the early days of spring, Ngo Thanh Minh, a photography artist, was engrossed in wandering the streets of the city, taking photos of yellow apricot blossoms. The beauty of the land and people of Hue has long been an endless source of creative inspiration for him - an artist who has a “predestined affinity” with major awards.

The image of people jogging daily on the streets and alleys of Hue has become familiar. From this widespread grassroots movement, Hue has become a destination for national-level running events.

Amidst the vibrant and bustling atmosphere of transitioning from the old year to the new year 2025, and celebrating the historic milestone of Hue becoming a centrally-governed municipality, on the evening of December 31, the Hue Festival Organizing Committee, Hue City People's Committee, and Carlsberg Vietnam Co., Ltd. collaborated to host the Countdown - Welcoming New Year 2025 event at the intersection of Vo Nguyen Giap and Van Tien Dung streets.

According to information from the People’s Committee of Hue City, the art program titled Hue Countdown - Happy New Year 2025 will take place from 8:30 pm on December 31, 2024, to 1:00 am on January 1, 2025 at the intersection of To Huu and Vo Nguyen Giap Streets in Hue City.

From creating entertaining clips to advertise products to make a living in the bustling city during his early days of "leaving the forest for the streets," the name "David Nop" has now become a fixture on the internet, winning the love of the youth in Hue and gradually spreading among young people nationwide.

As an annual event organized by Hue City People's Committee during the Mid-Autumn Festival and within the framework of the annual Hue Festival, this year's Unicorn - Lion - Dragon Dance Festival and Mid-Autumn Lantern Parade will be held over two days, September 6th and 7th, on the main streets of the city center.