On October 6th, Hue City Sub-Department of Water Resources and Climate Change organized training sessions to guide residential group leaders, village heads and grassroots disaster prevention and response teams on how to access rain and flood warning information.

Whenever Hue enters its rainy season, concerns about declining visitor numbers, postponed or canceled tours, and other related challenges begin to emerge. Yet rain is by no means an unusual phenomenon in Hue. Taking a proactive approach to developing suitable products and changing the way tourism is organized during the rainy season is something the tourism sector and travel businesses need to work toward.

Hue Today Weekly, Issue No. 90, offers readers an in-depth look at the attraction and effective use of talented people, ways of honoring talent, and the shaping of idols for young people on LED screens. The issue also features timely stories on the development of the private sector, the challenge of developing tourism products in the rainy season, and the preservation of the Thai Mieu Temple relic site…

From the evening of September 12th through September 14th, Hue is expected to continue experiencing heavy to very heavy rain, with some areas forecast to receive more than 250mm. The prolonged rainfall has heightened the risk of flash floods and landslides in mountainous areas and along the streams, while low-lying and urban areas face an increased threat of flooding.

Premiering in August 2025 and surpassing 700 billion VND in box office revenue, the film “Red Rain” (“Mua Do”) created an unprecedented box office phenomenon for a Vietnamese political and historical film. What few people know is that the person behind the film's music, touching the hearts of millions of viewers, is musician Cao Dinh Thang - a young man born and raised in Hue.

On the Lantern Festival (the Full Moon of the First Lunar Month) more than 15 years ago, the most “pure Hue native” friend I know, architect Nguyen Trong Huan, and I put on thin raincoats and walked together through the light, drifting drizzle to search for Hue’s culinary specialties. Having lived in this city for many years, Huan still longed for the flavors he once tasted.

Among the approximately 70 traditional villages living on practicing crafts in Hue, the craft of making parasols is a special one. Beyond the meticulous craftsmanship required in the crafting process, this craft is also special because the finished products carry profound symbolic value in the local cultural life. Far exceeding their practical function of shielding from sun and rain, the parasols serve as markers of order, ritual, and reverence.

After days of floods, Hue welcomes the cold along with light, lingering rain, in between dry days and occasional sunshine. Once again, Hue gently returns to its peaceful rhythm of everyday life, preparing itself as best as possible to welcome the New Year 2026.

Hue starts entering winter, beginning a series of long and wet rainy days. But truly, if tourists could “embrace” this Hue’s weather, they will not only fully experience all the senses with the specialty of Hue rain, but can also feel Hue more vivid and authentical in its profound and peaceful space.

As part of the film week celebrating the 24th Vietnam Film Festival, the film “Red rain” (“Mua do”) will be screened for free in Hue on the evening of November 21.