On the evening of May 25, the Organizing Committee of Hue Festival 2026 held a press conference to kick off the Hue International Music Week 2026, a highlight of the Summer Festival - featuring the participation of 8 domestic and international art troupes, along with many renowned singers.

As part of Hue Festival 2026, Hue International Music Week 2026 will take place from June 13 to 18 on the riverside stage along the Huong River, in front of Quoc Hoc Hue High School for the Gifted. The event is expected to become a major highlight of the Summer Festival, bringing together artists, dance troupes, and art troupes from Vietnam and many countries around the world.

At cultural festivals, exchange events, or student programs in Hue, it is not uncommon to see young people dressed in Japanese attire, moving in synchronized formations to vibrant music. They are members of Mirai Yosakoi Club, a yosakoi dance team comprised of students from the Faculty of Japanese Language & Culture, University of Foreign Languages, Hue University.

In 2000, in the short piece entitled “Hue Diary,” written when he returned for the first Hue Festival, musician Trinh Cong Son wrote, “When you have a place to return, or to visit from time to time, you are very fortunate. There, you have a river, a mountain, and you can find again your old friends whose hair used to be black has now turned grey. You might suddenly meet a Hue girl on the street and ask her, ‘Is there anything new in Hue now?’ And immediately, or perhaps by chance, she will recite the two lines from a poem by Bui Giang: “Da thua xu Hue bay gio/ Van con nui Ngu ben bo song Huong” (“Yes, sir, Hue now/ Still has Ngu Mount by the Huong river…”)

From a pupil who taught himself the bamboo flute, Nguyen Cong Minh, now a fourth-year student at Hue Academy of Music, won a Gold Medal for his solo flute performance of “Remembering the River” at the extended National Music Festival 2025.

Mega Booming - Hue 2025 is set to return on a larger scale, featuring a star-studded lineup of artists and aiming to captivate the young generation and music enthusiasts. This artistic showcase will be part of the closing ceremony of the National Tourism Year - Hue 2025.

Born in 1987, Pa Co man Nguyen Xuan Bay from Ra Looc village - A Soc hamlet, Hong Bac commune (now A Luoi 2 commune) came to traditional music with a pure, instinctive love. “I learned by myself, I felt for myself, and I listened the rhythms that echoed from village festivals, through the hands and breaths of the elders, then practiced on my own,” Bay shared.

This information was shared by the organizing committee of Mega Booming Music Festival - Hue 2025 on the morning of May 22. They stated that over 13,500 tickets had already been distributed and sold through ticketing platforms as well as the program’s partners.

After being postponed in April 2025, BamBoo Artists Agency Joint Stock Company (BAA) announced that the highly anticipated “Mega Booming - Hue 2025” grand music festival, featuring an impressive scale and high artistic quality, will take place for one spectacular night on July 6th, 2025, at Ngo Mon Square - Hue Imperial Citadel.

The “Hue - Mega Booming” music festival will take place at Ngo Mon Square - Hue Imperial Citadel over two nights, April 5th - 6th, 2025 (coinciding with the Hung Kings’ Commemoration Day). The event will feature many young singers, with a special highlight being the appearance of the “Anh Trai Say Hi” (Say Hi with Bros) lineup - a well-known reality TV show about music.