According to the information released by the Department of Tourism on the afternoon of February 27, the promotional video for the National Tourism Year – Hue 2025 with the theme “Hue - Ancient Capital - New Opportunities” has just been launched on the Fanpage of Hue City People’s Committee.

2025 marks the first year of implementing the National Assembly’s Resolution No. 175 on establishing Hue as a centrally-governed municipality, along with the National Assembly Standing Committee’s Resolution No. 1314 on restructuring district- and commune-level administrative units in the newly established Hue City.

On the morning of February 8th (the 11th day of At Ty Lunar New Year, 2025), Trieu Son Dong Village council, in collaboration with Trieu Son Dong neighbourhood group (Huong Vinh Ward, Phu Xuan District), organized the Traditional Boat Racing Festival. The event celebrated Hue’s transition to a centrally-governed municipality as well as the 578th Memorial Day of the Founding Ancestors of Trieu Son Dong Village, while provided a festive atmosphere for locals to enjoy the Lunar New Year.

On February 6th, Hue Monuments Conservation Center (HMCC) launched the At Ty Spring (Lunar New Year of the Snake) 2025 “Tree Planting Festival – Forever Grateful to Uncle Ho” at Emperor Gia Long’s Mausoleum.

In the early days of the new year 2025, the Year of the Snake, many places in the city organized exciting spring activities, including cultural and sports activities, as well as folk games and royal court games, etc.

According to the information announced on the night of January 31 by the Department of Tourism, in the 7-day period from January 25 to 31, 2025 (from the December 26 of the lunar Year of Giap Thin to the 3rd day of the Lunar New Year of At Ty), the number of tourists coming to Hue was estimated over 118,600 arrivals, witnessing an increase of 35% to the same period last year.

An exhibition commemorating the 95th anniversary of the founding of the Communist Party of Vietnam (February 3, 1930 - February 3, 2025) and welcoming the Lunar New Year of the Snake 2025 was organized by Hue City History Museum. The exhibition opened on January 22 at 268 Dien Bien Phu Street, Truong An Ward, Thuan Hoa District.

On January 20, the University of Education, Hue University, organized a program themed “Spring Connecting - Tet Sharing”, taking students to return home to celebrate At Ty Lunar new year - 2025.

To celebrate the 95th anniversary of the establishment of the Communist Party of Vietnam (February 3rd, 1930 - February 3rd, 2025) and create the joyful and exciting atmosphere to honor the glorious Party and welcome the Lunar New Year of the Snake, Thuan Hoa District will organize various activities to celebrate the Party and the Spring. These activities aim to meet the recreational needs of locals and tourists.

On the occasion of welcoming New Year and the Lunar New Year 2025, the Year of Snake, on the night of January 14, Hue City People’s Committee held a new year meeting party with the participation of international tourists, volunteers, experts, and foreign investors working in the city area.