Amid moss-covered rooftops and the quiet waters of the Huong River, or wandering up Thien An Hill, Vong Canh Hill, and into the tombs of the Nguyen emperors… a young woman with the nickname Hoang Trinh Phan has made a significant presence across social media platforms, sharing stories about heritage. Her “heritage storytelling” page has attracted thousands of viewers and followers, not only for her charm but also for the wealth of essential knowledge about cultural heritage that she brings to the public and the community.

Together with the Huong River - Ngu Mountain, the conical hat and the purple ao dai of Hue Women are also a symbolic cultural combo that is deeply connected with the locals in the Ancient Capital. And the poet Bui Giang once “fell in love”: The poetic conical hat / Taking you to Hue City / Sunshine pierces the rim / Revealing the soul of homeland in poetry… (Taking you to the city).

On September 27-28, 2025, in the area of 23 - 25 Le Loi and Nguyen Dinh Chieu Walking Street by the Ironwood Bridge on the Huong River, Hue City People’s Committee will collaborate with the Embassy of South Korea in Vietnam to organize the “Vietnam - South Korea Cultural Day 2025”.

In the quiet and profound artistic space of Hue, Trinh Cong Son's music has never faded. More than half a century, songs such as "Diem Xua", "Quynh Huong", "O tro", "Nang Thuy tinh”, etc., are still present in the spiritual life of the people in the Ancient Capital, especially the young ones.

A friend of mine just came from the Southeastern region to visit Hue. After a day visiting various destinations, from the Imperial Citadel to the tombs of Emperors Gia Long and Minh Mang, then heading to the Van Thanh - Vo Thanh temples and Thien Mu Pagoda, my friend warmly remarked: “In Hue, wherever you go, you can see the Huong River. Now I understand why people here are so gentle and friendly. In this scene, by this river, it’s hard even to get upset!”.

On the evening of August 10, at Song Huong Theater, the final round of the 7th “Red Laurel” competition in 2025 took place, filled with excitement and suspense, drawing a large number of audience, students, and teachers.

The communal house faces a field, so in this season of the year it’s pervaded by the aroma of ripe rice. I’m standing at the gate of the Van Xa communal house (Huong Van Ward, Huong Tra Town) beholding the yellow paddy field admiring our ancestors who chose this place for the house. Twice a year, the ancient communal house reflects itself on the field, forming a very beautiful rustic sight.

On the afternoon of June 18, Song Huong Magazine held a launch event for the book - research work “A Chronicle of Hue Journalism History (1913 - 2020)”. This book was compiled by Song Huong Magazine and Mr. Duong Phuoc Thu (lead editor), a journalist and a researcher.

On the afternoon of June 13, Hue City Military Command and relevant units mobilized 200 soldiers to Thuy Tan commune (Huong Thuy town) to help local people harvest nearly 90 hectares of off-season rice that had been flooded due to the impact of Storm No.1.

On the morning of June 12, Ho Chi Minh City Book Distribution Joint Stock Company - FAHASA - held the grand opening ceremony for the FAHASA Song Huong Bookstore at Vincom Plaza Hue Commercial Center.