Strongly improving the investment and business environment has been helping Thua Thien Hue gain a competitive advantage, and attract domestic as well as foreign investments. This also presents an opportunity and favorable conditions for the province to continue promoting investment activities with a strategic focus.

Tam Giang brackish water lagoon system is the Southeast Asia's largest, located 30 km from Hue City. The lush mangrove forest not only creates conservation areas for aquatic resources, helping the Tam Giang lagoon to put on a new color, but also protects the habitat from the impact of climate change, creating more livelihoods for local people, from fishing to community tourism.