Under the direction of the Ministry of Culture, Sports and Tourism, Vietnam National Administration of Tourism, Hue City People’s Committee, and Hue City Department of Tourism, the organizing unit - BamBoo Artists Agency - has introduced the large-scale Hue Mega Concert event series.

On the evening of November 29, the Department of Tourism coordinated with relevant units, to organize a welcome event for the first flight and its passengers traveling from Shenzhen (China) to Hue City by air. Attending the program was Mr. Nguyen Thanh Binh, Standing Vice Chairman of Hue City People’s Committee.

“Vietnam Sports Administration (Ministry of Culture, Sports & Tourism) has just issued a decision to establish Vietnam Sports Delegation for SEA Games 33, in which Hue sports contributes 1 coach and 7 athletes,” said Bui Thanh Dung, Deputy Director of the Department of Culture & Sports on the afternoon of November 28th. ​

The melancholic sound of the khen flute drifts through the mist along the mountain slopes, whispering in harmony with the babbling streams and the rhythmic clatter of looms, creating a mystical melody that captivates travelers. The village of A Luoi today bustles with visitors from afar, as the local people have learned to leverage their cultural identity for tourism. Behind these transformations are the tireless footsteps of a Pa Co woman who loves her homeland - That is Ms. Le Thi Them, the former Head of the Culture and Information Department of the former A Luoi District, now the Head of the Party Building Committee of A Luoi 1 Commune.

This was among the key outcomes shared at the Conference on Reviewing the Implementation of Resolution 05/2019/NQ-HDND issued by the Provincial People’s Council (now Hue City People’s Council) on policies supporting community-based tourism (CBT) development in Thua Thien Hue Province (now Hue City) through 2025. The conference, organized by the Department of Tourism on the morning of November 12th, gathered representatives from departments, agencies, and 40 communes and wards across the city.

On the morning of October 30, the Department of Tourism announced that the International Tea Festival - Hue 2025 will be postponed and held on December 10 - 12 due to the impact of the flood.

Hue City Department of Tourism has just presented a new function called “Tourism Narration” into the Visit Hue application. This digital technology solution offers tourists an easier way to explore and listen to stories about Hue Ancient Capital’s heritage.

After nearly two-thirds of the journey of the National Tourism Year (NTY) - Hue 2025, Hue’s tourism industry has recorded many positive results. Speaking with Hue Today Weekly, Director of Hue Department of Tourism Tran Thi Hoai Tram said that the NTY has not only brought strong growth in visitor numbers but also created a ripple effect in destination branding and in positioning the tourism identity of the Ancient Capital among businesses and tourists.

In response to the series of activities within the framework of the Autumn Festival themed “Hue in Autumn” of the National Tourism Year and Hue Festival 2025, the Department of Tourism, in coordination with Hue Monuments Conservation Center and the People’s Committee of Phu Xuan Ward, is preparing a variety of exciting programs for locals and visitors. Among them, the most anticipated highlight is the Unicorn-Lion-Dragon Dance Festival, Hue Unicorn dance performances, and the Mid-Autumn Lantern Parade through the streets in 2025.

On the morning of September 27, the Department of Culture, Sports and Tourism of Thai Nguyen Province and Thai Nguyen Tourism Association, in coordination with Hue City Department of Tourism, organized a program to promote and advertise tourism of Thai Nguyen Province in Hue City.