Hue Today Weekly, Issue No. 96, features a special series on investment attraction and the ripple effects created by ‘leading cranes’ (leading investors) on its front page, highlighting the role of investment attraction in achieving the city’s socio-economic development goals. The issue also offers in-depth perspectives on politics, education, digital transformation, culture, and the arts, etc.

If San Fernando has its giant lanterns, Hue, too, has cultural attractions that offer entertainment and immersive experiences. Hue-Singing performed on the Perfume River, accompanied by a one-of-a-kind water music stage, is one example.

On October 21 and 22, a famtrip delegation from the Philippines surveyed tourist attractions in Hue. Hue is one of the key destinations the delegation is surveying in Central Vietnam.

Beyond its heritage attractions, Hue is becoming a choice of culinary destination for many travelers. The distinctive local dishes of the former imperial capital are contributing to the formation of a unique appeal for Hue’s tourism.

Hue Today Weekly, Issue No. 90, offers readers an in-depth look at the attraction and effective use of talented people, ways of honoring talent, and the shaping of idols for young people on LED screens. The issue also features timely stories on the development of the private sector, the challenge of developing tourism products in the rainy season, and the preservation of the Thai Mieu Temple relic site…

Rather than simply introducing familiar destinations and famous attractions in Hue, TikTokers and Facebookers (digital content creators on TikTok and Facebook) are now offering new perspectives on the city’s tourism and people through short videos and candid reviews of their experiences. This approach is bringing Hue to life on social media while giving travelers from around the world more interesting information to inspire their own experiences in the city.

“Chan May - Lang Co needs to be developed into a growth hub for industry, logistics, services and tourism in Hue City and the central region. Every decision on infrastructure investment must focus on long-term effectiveness, synchronization, and a clear roadmap, while having the capacity to create breakthroughs in socio-economic development,” Chairman of Hue City People’s Committee Le Tri Thanh emphasized that at a meeting with the Department of Industry and Trade and the Management Board of Hue City Economic and Industrial Zones on August 12 to discuss infrastructure investment in economic zones, industrial parks, and industrial clusters, as well as investment attraction.

Tourism digital transformation in Hue is entering a more advanced stage as the connection of transportation, dining, shopping, and the exploration of attractions and heritage sites across digital platforms is being implemented in a coordinated manner, offering visitors a seamless travel experience.

“Attracting Foreign Direct Investment (FDI) into Hue City for the 2026 - 2030 Period” was the topic of the consultation workshop jointly organized by the Department of Finance and the University of Economics, Hue University on the afternoon of June 22nd. ​

On the morning of May 29, the Department of Tourism announced that Hue Lotus Festival 2026 will take place from June 19 to 21 under the theme “Ngu lien thuc thuy” (Royal Lotus Awakens the Water). Featuring a wide range of cultural, artistic, and culinary activities as part of Hue Festival 2026, the event is expected to become a vibrant summer attraction for both residents and visitors.