Recently, the Center for Tourism Information and Promotion under Hue City Department of Tourism, in collaboration with 4LLIN Co., Ltd. and Aeon Mall Hue, organized a conference to introduce the “Cultural and Artistic Experiential Tourism in Hue City” project. According to Director of Hue City Department of Tourism – Ms. Tran Thi Hoai Tram, this is a new tourism project, with plans to be held regularly at Aeon Mall Hue.

The 2nd Ancient Capital Hue 3x3 Basketball Tournament - 2025 kicked off on the night of August 1 at Aeon Mall Hue. The tournament is part of the Hue Sports Festival 2025 and it is hosted by NYX Basketball Club.

On the afternoon of July 25, the Information Center for Tourism Promotion, Hue City Department of Tourism collaborated with 4LLIN Co., Ltd. and AEON MALL Hue Shopping Center organized a conference to introduce the tourism product “Cultural and Artistic Experience Tourism in Hue City.”

Shopping has become one of the drives for the trips of many tourists. Together with traditional markets in Hue, the establishment of Aeon Mall Hue will promote the growth of shopping tourism and encourage travel businesses to incorporate shopping into their tours for visitors.

On the morning of September 27th, FAHASA Company held the grand opening ceremony of FAHASA Hue Bookstore at Aeon Mall Hue, located at 8 Vo Nguyen Giap Street, An Dong Ward, Hue City. This is the second FAHASA bookstore in Hue and one of the largest bookstores in the FAHASA system nationwide.

On the morning of September 21, AEON MALL Hue officially held its grand opening. This is the 7th AEON MALL shopping center in Vietnam, and the first one in the Central region.

On the morning of September 16, AEON MALL Hue officially opened to serve customers.

Aeon Mall Hue Project - the 7th commercial center of the Aeon Mall Group in Vietnam and the largest comprehensive service commercial center in the Central region, scheduled to be completed and put into operation from September 2024, is expected to bring positive impacts, contributing to the socio-economic development of Thua Thien Hue province.

This information was provided by leader of the Aeon Mall Hue Co., Ltd. during an inspection of the construction progress of the Aeon Mall Hue shopping center project, by Vice Chairman of the Provincial People's Committee Phan Quy Phuong and representatives of departments, branches, and localities on March 5.

On the morning of February 11, the project of Aeon Mall Hue shopping center has commenced at the land lot marked with symbols TM-DV7, in Zone A - An Van Duong New Urban Area (An Dong Ward, Hue City). With a total investment of about USD 169.67 million, this is the largest Japanese investment project in the province to date.