Vietnam Pickup Truck Festival Comes Alive with Diverse Activities

Around 300 pickup trucks taking part in the parade and other activities during the festival. Photo by C. Tuyen

Vietnam Pickup Festival 2026 was held to promote the core values of Vietnam’s pickup truck community, guided by three key principles: connection, growth, and the promotion of positive values. Beyond being a gathering for pickup truck enthusiasts and owners from across the country, the festival also served as a platform to foster a spirit of sharing and mutual support, helping build an ever-stronger community.

The festival attracted numerous clubs, including pickup truck, off-road pickup truck, and pickup enthusiast clubs, as well as water sports clubs and related organizations from provinces and cities across the country. A wide range of activities were held, including off-road driving demonstrations; the “Flavors of the Three Regions” cooking competition; first-aid training and maritime search and rescue drills; and a friendly pickleball tournament.

Right after the opening ceremony, about 300 pickup trucks paraded along the roads of Chan May - Lang Co Commune, departing from An Cu Lagoon Square (Lap An Lagoon) and following the lagoon-side route that connects National Highway 1A with the coastal road. The parade offered a unique journey through Lang Co’s breathtaking landscape of azure seas, tranquil lagoons, and majestic mountains.