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| Performances of international art troupes at Hue Festival always attract scores of people and tourists |
Ready to serve visitors
Mr. Do Ngoc Co, Chairman of the Provincial Travel Association, shared that with the advantage of social networks and information channels, the information about Hue Festival 2024 program was immediately transferred to nationwide travel businesses. In addition to promoting the activities of Hue Festival program so that customers can propose tours according to their needs, travel agencies also proactively build and add Hue Festival activities to the tour program when taking guests to Hue on this occasion.
With the theme "Cultural heritage with integration and development", Hue International Arts Festival Week 2024 takes place from June 7 to June 12, including dozens of performances and response activities of unique and typical art troupes from many countries around the world. These will bring to visitors and the public new and colorful experiences of culture and art in the context of integration, enhanced cooperation, and international exchange.
This is also the peak season for summer tourism. Therefore, travel and accommodation businesses have all the plans and schedules ready to serve tourists. Mr. Nguyen Dinh Thanh, Director of Dai Bang Tourism Joint Stock Company, shared that in the tourism program "Old Capital - New Experience", the unit will build many tours and experience travel services with many activities related to guests' needs, from 1 day to 4 days - 3 nights. On this special occasion, the activities of Hue International Arts Festival Week 2024 will be included in the tour to serve tourists, creating more new and unique experiences for visitors.
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| Introducing accommodation facilities and accommodation information for tourists coming to Hue |
For tours that have been designed in advance, businesses also update and introduce them so that guests can take advantage of spare time frames to experience. Travel businesses also add additional packages or activities in Hue International Arts Festival Week 2024 program to serve guests during free time. “This is also the time when students have summer vacation, parents take their children on trips. Or,alumni hold class reunions and group meetings combining with travel. Therefore, businesses also take advantage of integrating the activities of Hue International Arts Festival Week 2024 into its plans and introducing them to the customers to experience," Mr. Thanh added.
Director of the Department of Tourism Nguyen Van Phuc shared that the programs during Hue International Arts Festival Week 2024 are very unique and attract the attention of many travel businesses as well as the tourist community. Some out-of-province travel businesses have soon developed tours, including tours to explore the Ancient Capital and watch the show "Trinh Cong Son's Music Night" along with the Da Nang - Hue tourist train.
Currently, travel businesses are also promoting and introducing Hue International Arts Festival Week program to exploit the supplement services; combining them into the tour program so that visitors can both experience Hue Festival programs and enjoy tourism services and products such as city tours and experiencing lagoons, streams, waterfalls, etc. This will thicken the schedule and increase the experience for guests, extending their stay.
Connecting and creating opportunities for tourism development
Director of the Department of Tourism Nguyen Van Phuc said that this year, Hue, as the leader of the tourism development linkage group of 5 localities Thua Thien Hue - Da Nang - Quang Nam - Quang Binh - Quang Tri, is focusing on connecting information to promote and introduce it to travel and hotel businesses; coordinate with local units to convey information about Hue Festival 2024 to travel agencies nationwide. The tourism industry also coordinates with Festival organizers to have appropriate support mechanisms and ticket price policies, creating more favorable conditions for travel agencies to build tours.
The opening time of Hue International Arts Festival Week 2024 (June 7) is also close to the opening time of the Da Nang International Fireworks Festival 2024 (June 8), therefore, between localities, businesses will cooperate with one another to create more experiences for tourists in localities, especially when tourists always want a trip to experience many interesting things in many destinations. Besides, good coordination between the tourism and railway industries will continue to exploit well and attract tourists to the train ‘Connecting the Central Heritage’ Hue - Da Nang.
Representatives of the Department of Tourism affirmed that, through many periods of organization, Hue Festival has gained outstanding achievements, gradually affirming its position and strengthening the Hue Festival brand name at a national and international level, contributing to creating motivation to stimulate tourism, cultural preservation, and socio-economic development of Thua Thien Hue province. The Ancient Capital's tourism industry strives to welcome 3.5 - 4 million visitors in 2024, of which domestic tourists account for about 60-70%. Hue International Arts Festival Week 2024 takes place during the peak season of summer tourism and Hue will certainly have an exciting week. It is predicted that services will have to operate at full capacity. Accommodation units are preparing room systems and related services to best serve guests. The tourism industry will promote its advantages and make good use of this opportunity to attract visitors, enhance its brand name, and develop local tourism.