Alongside activities that support and accompany businesses and investors in accessing project information and related procedures, Hue City also places emphasis on signing memoranda of understanding (MoUs) and strategic cooperation agreements with major investors to build a foundation for long-term engagement between the government and investors.

Kicking off Hue Ao Dai Week 2026, scheduled to take place from July 3 to 10, is the event “Ao dai Connecting Tourism and Heritage”, which will be held on the morning of July 3 at the Quoc Tu Giam area.

On the morning of March 26, Vietnam Railways (VNR), in coordination with the City People’s Committee, unveiled the new design of the “Connecting Central Heritage Journey” train and announced Hue Railway Station’s recognition as a tourist destination.

According to an information released by the Railway Transport Joint Stock Company, following a period of exterior and interior renovations to passenger carriages on Hue - Da Nang route of the “Connecting Central Heritage” train, the upgraded train will officially debut on March 26, 2026.

On the afternoon of February 9, the program “Connecting Spring, Loving Tet” was organized in Phu Loc Commune.

On the morning of January 2, the University of Education, Hue University, held a program titled “Connecting Spring - Sharing Tet” on taking students home for Tet of Binh Ngo Lunar New Year 2026.

Nearly 200 children with disabilities took part in a series of activities as part of the program “Tet - Connecting Love”, designed for children with intellectual and developmental disabilities.

The city has undergone a process of accumulation and infrastructure investment, transforming its urban landscape. Completed urban infrastructure projects have largely met the requirements for connecting the central urban area with satellite towns, creating momentum for the city’s socio-economic development.

On the afternoon of December 30, at Vietnam-Japan Friendship Association of Hue City, Vietnamese Haiku Poetry Club - Hue Ancient Capital held its 2025 year-end review ceremony while marking the fifth anniversary of its establishment.

The 2025 Conference on Connecting the Consumption of Agricultural Products, Local Specialties, OCOP products, and Handicrafts in Hue City is being held by Hue Center for Investment Promotion, Trade and Enterprise Support from December 26 to 28.

In addition to the thousands of books displayed across numerous booths, those attending the book fair themed “Hue of Love” will experience a variety of other exciting activities and events that span over a week.

With the theme "Ancient Capital - New Experiences," the Provincial Travel Association has organized several fam trips for travel companies across the country to survey tour routes and attractions, integrating them into tour programs for promotion to tourists

Within the framework of Hue Festival 2024 activities, the "Tet Hue" program celebrating the Year of the Dragon 2024 took place from February 1 to 5 (from the 22nd to 26th days of the 12th lunar month of the Year of the Cat).

The product development process must be associated with the process of upgrading the quality of facilities, techniques and services, tourist attractions, and especially the promotion of tourism destinations and products.