The following are some photos taken by Nguyen Phuc Bao Minh, a photographer, during a visit to the Nam Hong Royal Museum (Tu Son, Bac Ninh), with a working group of Hue Monuments Conservation Center, where the “Emperor’s Treasure” golden seal is displayed by Mr. Nguyen The Hong, a businessman.

Ms. Hoang Thi Khanh, 81 years old, selling betel nut at Dong Ba market, said that before 1975, small traders all wore ao dai, and Dong Ba was like a miniature Hue, a place preserving the essence of Hue's cultural heritage. Sometimes visitors from far away come to Hue, to Dong Ba market, just to hear the very authentic Hue dialect of the old and young ladies.

A large number of visitors and people from everywhere attended Huyen Tran Temple Festival, which opened on the morning of the 9th day of Tet (February 18) at Huyen Tran Cultural Center, on the foot of Ngu Phong Mountain (An Tay Ward, Hue City).

​Passenger Bus Joint Stock Company, Hue Branch has introduced to the public the service of transporting tourists by open-top buses. This service takes foreign and domestic tourists to famous scenic spots in Hue city for experience and visit.

The Department of Tourism has reported that during the Giap Thin Lunar New Year (Year of the Dragon), the number of tourists visiting Hue for sightseeing and experiences has significantly increased compared to that of the same period in 2023, with many accommodation facilities fully booked during the festive days.

On the afternoon of the 30th day of Tet, the incense village of Thuy Xuan (Thuy Xuan Ward, Hue City) became more crowded with many delegations of international tourists coming to visit, experience, and take commemorative photos.

Along with Kien Trung Palace, Thai Hoa Palace, a palace with the largest and most beautiful wooden architecture of Hue Imperial Citadel, has also been opened by the Hue Monuments Conservation Center to welcome visitors on the Lunar New Year of the Dragon 2024.

According to Hue Monuments Conservation Center, this Lunar New Year, the Tu Phuong Vo Su Pavilion, a cultural destination of the heritage of Hue Ancient Capital, is put back into operation as a stopover for visitors from all over the world, after a period of closure.

A positive signal at the beginning of 2024 is that many travel companies have registered to bring cruise travel tourists to Chan May port. The remaining challenge is how to attract more high-end tourists to visit, experience, and “spend money” in Hue City.

Ms. Dinh Thi Hoai Trai, Director of the Hue Fine Arts Museum, announced on January 19th that the museum received nearly 60,000 visitors in 2023. Visitors were mainly attracted to Le Ba Dang and Diem Phung Thi art exhibitions. According to Ms. Trai, this figure represents a 40% increase compared to that of the year 2022.