On the afternoon of May 15th, the People’s Committee of Phong Dien Ward organized the inauguration ceremony for a centralized organic waste treatment model using Que Lam microbial products at Pho Trach Market.

“Vai nom tren cat” (Fish Trap Baskets on the Sand) or “Vai chai tren cat” (Fishing Nets on the Sand) is one of the activities staged by residents of Thuan An from the familiar movements of traditional fishing work. During every festival season in this coastal area, “Vai nom tren cat” becomes a vibrant source of spiritual and cultural enjoyment for local people and visitors alike.

Today’s travelers are no longer content with “travel for seeing”. Instead, they seek deeper experiences, more authentic connections with the places they visit. Furthermore, they also look for the unique, distinctive identity of each destination. In this context, developing tourism that “touches the authentic essence” is not merely a trend, but an inevitable requirement for enhancing competitiveness.

On April 26, at the Ethnic Cultural House of Khe Tre Commune, the program “Khe Tre Highland Market - First Session of 2026” took place under the theme “A Return to the Roots”, drawing large numbers of residents and visitors. This marked the second market session held by Khe Tre Commune since its administrative merger, further affirming its direction of linking economic development with the preservation and promotion of the traditional cultural values of the Co Tu ethnic community.

On the morning of April 24, at the Royal Treasury Palace area - Hue Imperial Citadel, the “Exhibition and display of orchids, bonsai, and ornamental stones of the three regions 2026” officially opened as part of Hue Festival 2026, attracting a large number of locals and visitors.

Unlike the potted orchid lilies often seen in gardens, the pink trumpet tree is a tall, woody species typically planted along streets. Originating from the Americas, this flower - also known as the pink bell flower - has been widely grown in Vietnam’s Mekong Delta. It usually blooms from February to June. When in full blossom, most of its leaves fall away, leaving behind clusters of soft pink and light purple flowers that create a gentle, romantic scene under the sun.

In the context of rapid global digital transformation, the digital economy is no longer an optional trend but has become a core driver of development for countries and localities. With a structure consisting of three main pillars: the core digital economy, the platform-based digital economy, and the digital transformation of traditional industries - this model is reshaping how value is created, how resources are distributed, and how social life is organized.

In March, as late spring draws to a close and gives way to the first heat of early summer, the parasol trees in the Imperial Palace burst into bloom. Their canopies of soft pink-purple flowers, scattered across an ancient expanse of deep green, create a poetic and dreamlike landscape that captivates all who visit.

On the morning of April 9, Hue Central Hospital announced the successful surgical treatment of a malignant mandibular tumor in a 14-year-old patient, marking an important advancement in the application of high-tech techniques and multidisciplinary coordination in managing complex maxillofacial conditions.

For a long time, tourism in Hue has largely relied on cultural and heritage assets, resulting in short visitor stays, relatively low spending levels, and limited value creation. As tourism trends shift strongly toward resort-based, experiential, and sports-oriented travel, developing marine tourism, especially coastal resort tourism, is not only a new direction but also a necessity for restructuring the visitor market toward higher-spending segments.