In addition to other potential markets, the tourism sector of the ancient capital is intensifying efforts in promotion, branding, and positioning Hue in European countries. Through a variety of unique programs and activities, Hue’s tourism industry hopes to see strong growth in visitor numbers from this key market in the near future.

On the morning of July 3rd, Hue City Blind Association (HCBA) held a mid-year review conference to assess its activities during the first six months of 2025, outline tasks for the second half of the year, and review the five-year implementation of the 2021-2025 support program for people with disabilities (PWDs).

On June 26, the National Assembly approved a Resolution on tuition fee exemption and support for preschool children, general education students, and learners of general education programs in educational institutions within the national education system.

For the past 10 years, Professor Dung Nguyen (Stanford University, US) has partnered in humanitarian plastic and aesthetic surgery programs with hospitals in Hue City, Vietnam. She has also made significant contributions to training, teaching, and transferring reconstructive, aesthetic, and microsurgery techniques to doctors across the country.

The beginning of summer is considered the start of the peak season for domestic tourists. It is also the time when Hue is striving to maintain and attract international visitors. By developing programs under the “Four-season Festival” orientation, this summer’s festival will feature many unique and captivating activities to attract tourists.

After the country was reunified, the Pioneering Youth force transitioned to a new mission: overcoming the consequences of war and contributing to economic development. In response to the revolutionary call at that time, Binh Tri Thien Province and Hue City established two Pioneering Youth regiments tasked with surveying, building roads, clearing land, and constructing homes to welcome thousands of families from Hue to settle in the southern regions and establish new Hue communities far from home. Among the many resettlement programs, one new homeland for Hue people was founded nearly half a century ago: the Huong Lam New Economic Zone (NEZ), now part of Da Lay Commune, Da Huai District, in the southern part of Lam Dong Province…

As part of the plan to organize the National Tourism Year and Hue Festival 2025, the spring festival - “Spring of the Ancient Capital” has many unique programs and activities. Not only are there festival activities in the city center, but in the land on the majestic Truong Son mountain range, the “Spring Colors of A Luoi Highlands” festival would create more highlights and impressions for visitors to Hue this March.

Hue Community Ao Dai Week 2025 will take place from June 6th to June 15th across the two districts of Phu Xuan and Thuan Hoa, as well as in various towns and communes.

On the afternoon of February 28th, Hue City and Grab Vietnam signed a Memorandum of Understanding (MoU) to implement programs and initiatives supporting the city’s digital transformation goals.

Along with regular cultural activities, Lieu Quan Buddhist Cultural Center has collaborated with a number of units and organizations to implement meaningful cultural programs, including seminars and workshops related to the preservation and promotion of Buddhist cultural heritage.