If the past 5 years were a period of building a ‘data reservoir’, the next 5 years will be a time of forming a ‘data power plant’, where data is not only stored, but also harnessed to create new values. This also requires management agencies to shift from a mindset of managing data to the one of exploiting and promoting its values, bringing heritage closer to the public while opening new opportunities for economic development based on heritage.

Assoc. Prof. Dr. Nguyen Xuan Te (Editor-in-Chief of the Van Lang University Journal of Science) believes that Hue is standing at a major institutional turning point, where heritage is no longer viewed simply as an object of preservation but as an endogenous resource and a source of soft power for development.

Visitors at the Hue Singing Performance Space on Le Loi Street in Hue recently enjoyed an unexpected musical experience as the powerful rhythms of the West African Djembe blended with the familiar melodies of Hue Singing. Bringing this distinctive sound to the former imperial city was Michael Schmidt Kanté, a French musician who has spent years traveling across continents to study and perform traditional music.

The medium of watercolor may appear delicate, yet in the hands of skilled painters, it becomes a powerful means of expression. At the exhibition “There Is… a River”, visitors can experience both the talent of the painters and the distinctive allure of a medium known for its transparency, lightness, and poetic charm.

The synergy of passion, media strength, and professional organization has helped the grassroots football movement in Hue grow remarkably both in scale and quality.

Hue is a land once at the heart of the nation’s political power, culture, and scholarship; yet, today’s Hue is not merely looking back to the past. The city is quietly preparing for a major transformation, aiming to become Asia’s leading smart coastal heritage city by 2045.

Hue is undergoing a powerful transformation as it has become a centrally governed city, not only leveraging its natural advantages and distinctive cultural heritage but also proactively seeking new growth drivers. The development of a green logistics center and the establishment of a Free Trade Zone (FTZ) are viewed as strategic breakthroughs for the Ancient Capital.

Hue’s heritage is undergoing a powerful “rebirth”, as technology unlocks new layers of value and reshapes the way visitors experience its cultural legacy.

For more than two decades, Hue City Association for Victims of Agent Orange/Dioxin has not only accompanied and shared the pain of more than 3,200 victims, but has also served as a compassionate home. From policy support and helping rebuild homes to the fight for justice, the association’s journey is a testament to the power of humanity and the engagement of the entire political system on behalf of lives bearing the legacy of Agent Orange. ​

To build an e-government and smart city, Hue City has been focusing on collecting, integrating, and unifying digital data. This is not merely a technical solution but also a governance method that enhances transparency, efficiency, and public service for citizens and businesses.