On March 20, the Authority of Foreign Information Service, under the Ministry of Information and Communications (MIC), officially announced the "Happy Vietnam" contest in 2024. The launching ceremony of the contest was connected from the bridge point of the MIC to bridge points of the Departments of Information and Communications in 63 provinces and cities across the country.

In the Asian worldview, the relationship between Heaven - People - Earth is connected through the animal and plant world, with countless sacred human concepts to ward off evil spirits and pray for peace for people and all things. Among them, the Four Sacred animals (Dragon, Unicorn, Turtle, Pheonix), starting from the Dragon, symbolize the strong desire of the Creation and the traditional beliefs to pray for agricultural residents' good harvests, good weather, and dispelling epidemics.