According to statistics from the Department of Tourism, during the nine-day Lunar New Year of the Snake (At Ty)holiday from January 25th to February 2nd (December 26th to the January 5th in the lunar calendar), Hue welcomed an estimated 150,300 visitors, marking a nearly 37% increase compared to the same period during the Year of the Dragon Tet holiday in 2024.

According to the information announced on the night of January 31 by the Department of Tourism, in the 7-day period from January 25 to 31, 2025 (from the December 26 of the lunar Year of Giap Thin to the 3rd day of the Lunar New Year of At Ty), the number of tourists coming to Hue was estimated over 118,600 arrivals, witnessing an increase of 35% to the same period last year.

During the journey to Hue at the beginning of the Year of Snake, many tourists consider the Hue Imperial Citadel as a must-visit destination. Despite the cold weather with occasional rain and sunshine, tourists still want to spend much time checking-in the Royal Citadel and immerse themselves into various activities to gain vivid feelings about the traditional Tet in the Ancient Capital.

On the first day of the Lunar New Year of the Snake, heritage sites in Hue opened their doors for free, welcoming thousands of visitors to experience the festive atmosphere of the traditional Tet holiday.

Hue City these days is becoming more bustling with the atmosphere of the upcoming Tet holiday (the Lunar New Year of the Snake). Flowers and ornamental plants have been brought to decorate the city's parks. The entire city is vibrant with flowers, and people are out taking “check-in” photos.

On January 22nd, at Truong Sanh Palace in Hue Imperial Citadel, locals and visitors were delighted in experiencing the traditional Tet atmosphere within the royal Palace.

On January 20, the University of Education, Hue University, organized a program themed “Spring Connecting - Tet Sharing”, taking students to return home to celebrate At Ty Lunar new year - 2025.

On the afternoon of January 18, at the space of 23-25 Le Loi St., Thuan Hoa Ward, 40 children and their parents had a chance to join in an activity of experiencing cooking tet cakes to celebrate Tet holiday. This program was held by the Hue Book and Culture Club.

On the morning of January 12th, Hue City Youth and Children Activity Center hosted the Vietnamese and Korean Traditional Tet Experience event under the theme “Spring of Connection - Peaceful Tet.”

On the morning of February 22nd, at the tomb of Emperor Gia Long in Huong Tho commune, Hue city, Hue Monuments Conservation Center organized a ceremony to launch the “Tet trong cay” (“Tree Planting Festival”) in the Year of Dragon 2024.

Within the framework of Hue Festival 2024 activities, the "Tet Hue" program celebrating the Year of the Dragon 2024 took place from February 1 to 5 (from the 22nd to 26th days of the 12th lunar month of the Year of the Cat).

When having the opportunity to experience the traditional Tet in Hue, most foreigners share the same excitement.