At the end of 2023, a reputable American travel magazine proposed Hue as one of the must-visit destinations in Asia that tourists should not miss in their 2024 travel itinerary. Furthermore, this is also the year when tourism in Hue received numerous prestigious awards of the world.

With the desire that tourists can access information and experience Hue cuisine in a visual manner, at the same time providing support and suggestions according to each tourist’s demand and hobby through artificial intelligence tools, students from the Diplomatic Academy have launched a project called “A Food in Hue” with numerous activities to spread Hue cuisine to domestic and international tourists.

Despite of the onset of rainy season, when tourists are no longer rushing to seek tourist destinations, Thua Thien Hue is proactively attracting tourists in the last months with numerous winter tourism activities and products in Hue.

The first annual boat racing event of Thuy Thanh commune (Huong Thuy town) kicked off on the morning of August 30th on Nhu Y River (at the community tourism spot of Thanh Toan Tiled-Roof Bridge), marking the start of a series of activities to celebrate numerous important local events.

On social media platforms, keywords related to historical museums and fine arts museums are capturing the interest of numerous young people. These places not only are venues for taking beautiful photos but also attract the youth who want to delve into the understanding of history and culture when visiting museums.

With numerous precious artifacts, the Museum space of Ethnology - Archeology (belonging to the Faculty of History, University of Sciences, Hue University) is not only a place for students to carry out research and study but also an ideal destination attracting interests of cultural and research circles in Hue.

Although Hue is a land known for its numerous national-scale libraries and archives, the work of Tang Tho Lau (or Tang Thu Lau - Archive Pavilion) - also known as Lau Tang Tho (or Tang Thu), is still considered a rare “Treasure of the Ancients” of the monarchy period that has been remarkably preserved.