More than just creating a space to promote and support craft villages on-site and bring Hue’s specialties farther afield, the young founders of Dac san Kinh Do – Songcentre Hue (Imperial Specialties – Hue Living Center) brand also embed a story in each product and apply technology to production, with the aspiration to fulfill the mission of inheriting and renewing traditional crafts so that Hue’s craft village brands can take off and expand their markets.

More than 1,000 people from all three regions of the country, wearing traditional and modern ao dai, gathered in Hue for a parade. All of this created a vibrant, colorful, and festive atmosphere right in the heart of Hue City.

More than 450 artworks by students were submitted to compete in the preliminary round of the 2025 Children’s Book-Inspired Drawing Contest with the theme “Ao dai and Childhood”.

After more than four years of planning, preparation, and dedicated passion, Hue Culinary Association was officially launched on the evening of May 28. The initiative aims to build and elevate the culinary culture of Hue City, living up to its reputation as the “Culinary Capital of Vietnam.”

More than a month of being carried out, the archaeological excavation has revealed the foundation of Dai Cung Mon - the main gate of the Forbidden City of the Nguyen Dynasty. This is an important step forward in reconstructing the architectural symbol destroyed by war nearly 80 years ago.

On May 24, the University of Agriculture and Forestry, Hue University, organized a “Job Fair” in 2025.

On the afternoon of May 4th, Department of Tourism reported that the total number of visitors to Hue City during the April 30th - May 1st holiday saw a sharp increase, estimated at 351.000 arrivals over the 5-day period from April 30th to May 4th.

With more than 25 years of collaboration with Hue Monuments Conservation Center, Prof. Satoh Shigeru, a leading expert in the field of landscape study and urban planning at Institute of Urban and Regional Studies, Waseda University in Japan, has made many interesting discoveries about the mountain-water landscape in Hue. Hue Today Weekly had a meeting and interview with him about his exciting discoveries.

More than 200 books on Hue and the Hue Bookcase project, along with 50 entries from a book cover design contest themed “Hue City – My Hometown” by secondary school students, were on display at Vietnam Book and Reading Culture Day 2025.

On April 21, Hue Dental Hospital, in collaboration with Operation Smile, organized a humanitarian medical examination and treatment team integrated into School Dental Health program in Huong Tra Town and Phu Vang District.