Identifying the enhancement of commercial promotion activities as a crucial factor contributing to improving the efficiency of production and business operations for enterprises, serving as a bridge to promote collaboration opportunities among enterprises, distributors, and consumers, Hue City has implemented various solutions to promote commercial promotion activities within its jurisdiction.

Three provinces and cities of Vietnam, including Thua Thien Hue, Da Nang, and Quang Nam, have recently coordinated organizing a tourism introduction program for Thua Thien Hue, Da Nang, and Quang Nam in Taipei city, Taiwan (China) on June 21.

On the evening of April 30, the People's Committee of Phong Dien District organized the countryside market themed “Old Scent of the Ancient Village” 2024 at Phuoc Tich ancient village (Phong Hoa commune).

At the 20th Ho Chi Minh City Tourism Day event held in 2024 under the theme “20 years of thrilling journey” and accompanied by the program message “Welcome to Ho Chi Minh City” (from April 4th to 7th), the Department of Tourism of Thua Thien Hue Province participated in various promotional and marketing activities.

For the 3rd time in a row, Hue City won the ASEAN Clean Tourism City Award - an opportunity for Hue's tourism sector to effectively market its tourism business activities. With many solutions adopted by the province, maintaining the clean tourism city brand is also synonymous with strong growth in harmony with sustainable criteria.

Dong Ba Market has taken a historic step in its over 120-year history by having street names for the first time.

Beautiful custard apple varieties from Thailand, Taiwan, and even our own Vietnamese sugar apples grown and cared for by Mr. Nguyen Quang My, the owner of Quang My Garden, will be supplied to the market in Hue during this Lunar New Year. These are the "sweet fruits" after 2 years of Mr. My's hard work in transforming the land of Huong Tra hills to grow fruit trees for commercial purposes.

Ms. Hoang Thi Khanh, 81 years old, selling betel nut at Dong Ba market, said that before 1975, small traders all wore ao dai, and Dong Ba was like a miniature Hue, a place preserving the essence of Hue's cultural heritage. Sometimes visitors from far away come to Hue, to Dong Ba market, just to hear the very authentic Hue dialect of the old and young ladies.

To sell and serve the customers for the 2024 Lunar New Year of the Dragon, flowers from the South, the North, and even from the suburban flower-growing areas of Hue are being transferred to Hue central area by traders.

Hue is an area with many regional specialties. The end of the year is an opportunity for these products to be more widely known in the market. Many stores selling agricultural and local specialties recently have also displayed products and specialties of the region for the Tet holiday.