A recent signing ceremony between Hue Monuments Conservation Center (HMCC) and Global Book Corporation has opened a new chapter in promoting Hue's cultural heritage to international friends.

According to a Vietnam News Agency correspondent in Malaysia, from August 30 to September 2, the Malaysia - Vietnam Friendship Association attended the "Taste of Sambal" fair in Ipoh, Perak state. The Vietnamese booth, with many special dishes, has attracted the visit and enjoyment of many overseas Vietnamese in Malaysia and international friends.

Many localities in the province are actively organizing photo contests and making video clips to promote Hue’s tourism and introduce its beautiful images of Hue culture, civilized lifestyle, environmental landscapes, and friendly Hue people who warmly welcome visitors and friends from both domestic and international destinations.

The People's Committee of Hue City has just launched a news and art photo contest with the theme "Hue - A friendly land", with the aims to propagate and promote beautiful images of culture, civilized lifestyle, landscape, environment and people of Hue, who are friendly and hospitable, to domestic and international visitors and friends.

The event is held in Hue with an aim to contribute to stimulating local tourism and promoting the image of the people and landscapes of Hue City to international friends so as to develop the local economy.