On the morning of July 10, Hue Department of Tourism, in collaboration with Acecook Vietnam JSC, held a press conference to announce ‘Hue - Culinary Capital 2026’ program under the theme ‘Hue Beef Noodle (Bun bo Hue) Day’. The event was co-chaired by Vice Chairman of Hue City People's Committee Tran Huu Thuy Giang.

On the afternoon of July 8th, at Co Mat Vien - Tam Toa, Hue Festival 2026 Organizing Committee officially launched the photography contest ‘Hue - Ancient Capital, New Experiences’. The competition is part of Hue Festival 2026 and aims to promote Hue as a city of heritage, culture, ecology, scenic beauty, and hospitality to both domestic and international audiences.

On the evening of July 7, Hue Museum of Fine Arts officially opened the performance and exhibition program titled “The Knowledge of Tailoring and Wearing Hue Ao Dai” at Diem Phung Thi Art Center (No.17 Le Loi St., Thuan Hoa Ward).

The second session of the 9th Hue City People's Council for the 2026 - 2031 term is scheduled to take place on July 10th - 11th. The Council is expected to consider and adopt 21 important resolutions, focusing on public investment, finance and state budget, digital transformation, science and technology, social welfare, and policies for public officials and civil servants in the context of implementing the two-tier local government model.

On the evening of June 19, at Tinh Tam Lake, the Department of Tourism hosted “Thuc Thuy Show,” an art and culinary performance that serves as one of the highlights of the 2026 Hue Lotus Festival, taking place from June 19 to 21.

With over 120 kilometers of coastline and a vast lagoon system bestowed by nature, Hue is home to numerous attractive seafood markets, including Phu Hau Market and Ngu My Thanh Floating Market, and Vinh Hien Market… In this issue of Hue Today Weekly, we would like to take readers to the fish market of Thuan An through a series of photos taken by Duc Quang, a reporter, offering a glimpse into the vibrant daily life of a coastal fishing community.

Although Hue's wrestling team fell short of the gold medal it had hoped for at the 2026 Asian Wrestling Championships for Age Groups, the achievement tells a broader story, one of succession, training quality, and young talents steadily coming of age.

As part of the Hue Festival Trade Fair 2026, the Business Matching Program between Hue City and other provinces and cities officially took place on the morning of June 13 at Hue City Cultural and Sports Square (No. 1 Ha Huy Tap St.).

Workshops such as pottery making, picture coloring, and “healing”-themed cafés (spaces designed to promote relaxation and emotional well-being) have become increasingly common in Hue in recent years. This trend reflects young people's growing desire to achieve mental balance amid academic and work-related pressures, as well as a lifestyle closely tied to social media. Beginning as an emotional concept, “healing” has gradually given rise to a distinct service market targeting young customers in Hue.

As numerous strategic infrastructure projects and new development corridors gradually take shape, Hue is gaining additional room to expand its urban space and advance its maritime economy, logistics sector, and service industries.