Viet Nam is entering an entirely new stage of development for its cultural industries - where culture is recognized as a strategic asset, an endogenous resource, a driver of creativity, and a pillar of the national growth model.

This is one of many outstanding achievements shared at the Review Conference for the Visit Vietnam Year - Hue 2025. The conference was organized by the Ministry of Culture, Sports, and Tourism (MoCST) in coordination with Hue City People's Committee on the morning of December 19.

On the afternoon of December 18, at the Ruong House space - the Royal Treasury Palace (Hue Imperial Citadel), Hue Monuments Conservation Center, in collaboration with Phygital Labs, officially launched the Culture - Heritage - Technology Experience Space.

That was the theme of the discussion held by Hue Architects Association in collaboration with other related agencies on the afternoon of December 16 at the Book Space and Reading Culture (No. 23 - 25 Le Loi Street, Thuan Hoa Ward).

Once being the Imperial Capital under the Nguyen Dynasty, Hue has undergone many historical phases, and today the city is regarded as one of Vietnam’s few cities where multiple architectural traditions coexist. It brings together folk, royal, colonial, and modern styles, developing in a way that balances the architecture, landscape, and culture, forming a distinctive urban identity.

Held for the first time in Hue City, the International Tea Festival - Hue 2025 (taking place from December 10th to 12th) not only contributes to honoring Vietnamese tea culture but also is expected to serve as an important starting point, laying the foundation for the formation of a profound cultural, artistic, and tourism-oriented annual event, helping enrich Hue’s identity and enhance its attractiveness.

Under the direction of the Ministry of Culture, Sports and Tourism, Vietnam National Administration of Tourism, Hue City People’s Committee, and Hue City Department of Tourism, the organizing unit - BamBoo Artists Agency - has introduced the large-scale Hue Mega Concert event series.

Miss Cosmo 2025 is an international culture and art event, attracting widespread attention. The contest is organized according to international standards at key tourist destinations in Vietnam, contributing to promoting the beauty of the country, and Vietnamese culture and people to international friends.

On the morning of November 30, at the Culture and Cinema Center, Hue City Health Department organized a rally to respond to the National Action Month for HIV/AIDS Prevention and Control, and World AIDS Day 2025.

Beyond its majestic mountains and forests, the cultural values of A Luoi once again captivate viewers through its sketch artworks.

Hue is known as the land of many types of cakes, from royal cakes offered to emperors to commoner cakes. Among them is a type of cake that few people know about, called “Hồng Đào Nguỵ Quả”; (or commonly known as Gac or Spiny gourd cakes), a cake shaped like a unique fruit that people in Hue present on joyful occasions such as weddings and festivals.

In a space adorned with traditional Tet decorations, over 40 students from various primary students in Hue city area dressing traditional ao dai are immersing themselves into cultural folk games on Tet days.

We would like to invite you to admire some pictures of Tết flowers. Those are the images of the bright smiles of flower sellers and transporters at Phú Hậu wholesale market, the images of old men and ladies taking care of flowers in Phú Mậu flower village, the images of the colorful Thanh Tien paper flowers and the happy faces of young couples. Joy is in the air at the turn of the lunar new year.

Since the beginning of the 11th lunar month, the grapefruits in Phuc Dien ward, commonly known as the capital of Dien grapefruits, have begun to turn yellow and ready for harvesting. The fruitful grapefruit trees creates a poetic space that attracts many people to come and check-in.

We would like to invite you to admire the peaceful, fresh images of nature and people in Hue in the last days of the lunar year when the weather is a bit chilly yet filled with warm sunshine. The pure beauty of the foliage or the gates of ancient forts could mesmerize visitors during their trip to Hue city.

We would like to invite you to admire the images of maple forests changing leaves, surprisingly beautiful, in Huong Linh commune, Huong Hoa district, Quang Tri province.

We would like to invite you to watch the images of Rông houses (Tall Houses) - a unique style of architecture, at Kon Rôn village, in Ngọc Kéo commune, Đăk Hà district of Kon Tum province.

Being the first programme held in Hue, titled “the folk fare”, children will get to experience many games such as stone throwing, Catching the crabs, Mandarin square capturing, Balls and sticks, hopscotc

You have just watched the images of cherry blossoms blooming on the lush oolong tea hills in Sa Pa, signaling the arrival of the new spring. We wish you all a new year filled with joy, happiness and success.