Hue City aims to attract USD 1.2 - 1.4 billion in foreign direct investment (FDI) during the 2026 - 2030 period. Beyond increasing investment capital, the city is targeting projects that apply modern technologies, create jobs, boost production and strengthen links with domestic businesses.

Beyond its heritage attractions, Hue is becoming a choice of culinary destination for many travelers. The distinctive local dishes of the former imperial capital are contributing to the formation of a unique appeal for Hue’s tourism.

On the afternoon of October 15, Hue City Vietnam - Japan Friendship Association, in coordination with the University of Medicine and Pharmacy, Hue University, and the Vietnam Haiku Poetry Club - Hue Ancient Capital, held a Vietnam - Japan musical exchange program featuring Tachibana Saburo, a Shakuhachi flute artist, along with other artists, club members, and students of the university.

In April 1936, after completing the classic film ‘Modern Times’, Charlie Chaplin and actress Paulette Goddard secretly married. The couple embarked on a long honeymoon trip to Indochina. When they visited Hue Ancient Capital, they chose Saigon Morin Hotel. Here, the ‘King of Comedy’ and his wife spent time strolling along the banks of the Huong River, enjoying the tranquil atmosphere of the Ancient Citadel and seeking complete privacy, far from the limelight and the attention of Hollywood media at the time.

On the afternoon of October 9th, Hue Central Hospital, in coordination with Hue City Geriatrics Association, held the opening ceremony of the Third Hue Ancient Capital Geriatrics Scientific Conference 2026, themed ‘Disease Management in the Elderly: Early Prevention - Comprehensive Treatment’. The conference attracted nearly 300 delegates, including experts, scientists, doctors and healthcare professionals from hospitals, medical facilities and medical training institutions across the country.

Subsequent to their overall first-place finish with 27 medals at the 2026 National Championship and Youth Championship, Hue Sambo is demonstrating strong potential while opening opportunities for the Ancient Capital's sports sector to boost its achievements on Vietnam's elite sports map.

The growth model relying heavily on capital and low-cost labor is gradually showing its limitations, while science and technology, AI, semiconductors, blockchain (a decentralized digital database), and digital assets are opening up new growth opportunities. However, turning these potentials into real resources requires a shift in institutional thinking from passively managing problems as they arise to proactively creating space for development.

These days, the festive atmosphere of the Mid-Autumn Festival is already filling the streets. From the skillful hands of craftsmen diligently working on unicorn heads, Earth God masks, and drums… to spectacular unicorn dance performances on competition stages and in welcoming spaces at the Imperial Citadel,… all come together to create a vibrant picture of the Mid-Autumn in the Ancient Capital, preserving the unique cultural beauty and leaving lasting impressions on visitors.

Beyond visiting heritage sites, enjoying local cuisine and exploring traditional crafts, residents and visitors to Hue now have more interactive and creative ways to experience the city. From getting acquainted with the handpan and making wagashi by hand to painting and crafting, … small-scale workshops are adding new ‘colors’ to the life experiences in the Ancient Capital.

Behind the graceful and fluid movements on stage lie years of rigorous training, injuries, and quiet sacrifices. For Hue dancers, the challenge also lies in embracing contemporary influences while preserving the elegance, solemnity, and refinement that characterize the former imperial capital.

Among more than 100 fine artworks with the theme "Fine Art Works - Collection of Hue Fine Arts Museum" being organized by Hue Fine Arts Museum at 15 Le LoiSt., Hue City, more than half are typical works of famous artists from the ancient capital or once associated with this land.