Business intertwined with the promotion of Hue's traditional culture is a path that more and more young people are pursuing, asserting the creativity, identity, and spirit of self-reliance. Rather than chasing mass-market trends, “recalling the past to understand the future” has become the business philosophy for a segment of the younger generation, bringing cultural heritage into contemporary life naturally.

In addition to health insurance coverage, social insurance and voluntary insurance also achieved encouraging results, bringing the total revenue from these three types of insurance to exceed the set targets.

The Heritage Education Materials developed by Hue Museum of Royal Antiquities were recently honored at the City Technical Innovation Contest, providing fresh impetus for bringing cultural heritage closer to younger generations.

Not only serving as a “red address” for patriotic education, the system of heritage sites related to President Ho Chi Minh in Hue is also an attractive cultural and historical tourism destination that draws visitors.

The Shuttlecock Kicking Tournament of the 10th Hue City Sports Festival (2025–2026) opened on the morning of October 15 at Canh Buom Sport Hall (100 Pham Van Dong Street), bringing together 51 athletes from Hue University, Binh Dien Commune, Phu Xuan Ward, and Phu Bai Ward to compete.

On the morning of November 14, Hue Central Hospital organized a meeting for the Diabetes Patient Club in response to World Diabetes Day. The program attracted nearly 250 patients and their families, bringing many practical activities to help them raise awareness about this increasingly prevalent disease.

Coming to Hue as part of the “2025 International Art Workshop and Exhibition”, artists immersed themselves directly in the heritage life of the Ancient Capital to find material for creation. Through their lens, the heritage appeared differently: vibrant, transformative, and ready to accompany contemporary art.

The northeast monsoon winds sweep in, bringing rolling, white-capped waves surging over the Ngu Dien coast, signaling that the rough sea season has reached its height. When the sea momentarily calms, it is also the time local fishermen set out on their arduous voyages to earn a living at sea, braving countless lurking dangers behind every wave.

As many areas of Hue City are still submerged under water, warm lunchboxes prepared by women and kindhearted volunteers were delivered to residents in flooded neighborhoods and to patients in hospitals, bringing warmth and comfort to countless hearts as people continue to battle the floods.

The direct air route connecting Shenzhen and Da Nang has officially reopened after more than 5 years of interruption, bringing great expectations for tourism in Hue and the Central region.