ClockMonday, 19/01/2026 14:21

Bringing local agricultural products closer to consumers

HNN.VN - The Cooperative Fair, held by the City Cooperative Alliance over two days, January 17 -18, at the Cooperative Economy Platform (16 Nguyen Luong Bang, Thuan Hoa Ward), was not only a shopping destination, but also a vital bridge bringing clean agricultural produce, OCOP products, and local specialties closer to consumers, contributing to spreading the value of the collective economy and building trust in local agricultural products.

Connecting Local Product ConsumptionEnhancing the brand value of Hue businesses

 People were shopping at the Cooperative Fair

At the fair, consumers can easily find a wide range of clean agricultural products and high-quality goods produced by reputable cooperatives, such as organic vegetables, rice, tea, coffee, honey, and turmeric starch, etc. All products are manufactured following safe production processes, with clear origins; many meet OCOP and organic standards, catering to modern consumer demands.

In addition, the fair also showcases a rich variety of regional specialties, such as traditional fish sauces, specialty cakes, local fruits, and mountainous delicacies…, carrying unique flavors that help promote local products to both locals and visitors.

 The Cooperative Fair contributes to promoting local agricultural products to consumers

Sharing about the products brought to the fair by her cooperative, Ms. Ho Thi Nga, Director of the A Luoi Safe Agricultural Cooperative, said: “The fair is an opportunity for cooperatives like ours to introduce clean products, demonstrate transparent production processes, and listen directly to consumer feedback. It is also a motivation for the Cooperative to continue improving quality, and building a sustainable local agricultural brand.”

With the message “Clean agricultural products - local specialties - reputable cooperative products”, the Cooperative Fair not only provides a reassuring shopping experience, but also contributes to connecting consumers, directly supporting farmers, and accompanying cooperatives.

By Thao Vy
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