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| Minister of the MoCST Nguyen Van Hung presented Certificates of Merit to Permanent Vice Chairman of Hue City People's Committee Nguyen Thanh Binh, and Director of the Department of Tourism Tran Thi Hoai Tram |
Many outstanding achievements
According to the tourism sector, more than 170 national and local events were held within the framework of the Visit Vietnam Year - Hue 2025. In his welcoming remarks, Deputy Secretary of the City Party Committee and Chairman of Hue City People’s Committee Nguyen Khac Toan stated that in 2025, Hue welcomed more than 6.3 million tourist arrivals, an increase of over 61% compared to 2024; of which international arrivals exceeded 1.9 million; total tourism revenue was estimated at over VND 13 trillion, the highest level ever recorded.
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| Cultural values were integrated into programs and activities in the Visit Vietnam Year - Hue 2025 |
With its ripple effects, the Visit Vietnam Year - Hue 2025 also contributed to raising awareness of the role of tourism in socio-economic development across sectors and levels, especially among local residents. Cultural and tourism activities focusing on historical and sustainable elements were effectively promoted…; many projects were invested in, completed, and put into operation, enhancing the quality and brand name of Hue tourism, contributing to attracting more domestic and international tourists.
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| The city leaders presented Certificates of Merit to collectives with outstanding achievements in the advisory and organizational work for the Visit Vietnam Year - Hue 2025 |
With the coordinated guidance of the MoCST, communication and promotion activities for the Visit Vietnam Year - Hue 2025 were implemented in a rich and diverse manner, not only creating strong appeal and enhancing Hue’s brand recognition domestically and internationally, but also promoting international cooperation...
Improving product quality, sustainable development
The Visit Vietnam Year has been held in various localities since 2003. It is a signature cultural, economic, and social event of national and international scale, and also the largest annual tourism event of Vietnam’s tourism sector, held in many major provinces and cities across the country.
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| The ceremony of handing over the flag to host the Visit Vietnam Year 2026, Gia Lai Province |
During the conference, leaders from the MoCST and Hue City People's Committee performed a ceremony of handing over the flag to host the Visit Vietnam Year 2026, which is Gia Lai Province.