In response to the 2026 “For the Poor” Month, on the afternoon of November 2, the Vietnam Fatherland Front Committee of Hue City received a financial contribution from the Vietnam Joint Stock Commercial Bank for Industry and Trade - Southern Hue Branch (VietinBank Nam Hue). The donation contributed to mobilizing additional resources to support the poor and carry out social welfare activities across the city.

Along with social welfare activities, banks in the area have been surveying the damage sustained by customers affected by floods. Based on this, they proposed timely support measures to help residents and businesses overcome difficulties.