In this issue, Hue Today Weekly brings readers in-depth perspectives from experts and experienced writers across the fields of culture, the arts and the heritage economy. It also explores topical issues of public interest, including regulations on caps for service fees at public educational institutions across the city, on green tourism, and how Japan preserves its historic villages. ​

Rather than simply introducing familiar destinations and famous attractions in Hue, TikTokers and Facebookers (digital content creators on TikTok and Facebook) are now offering new perspectives on the city’s tourism and people through short videos and candid reviews of their experiences. This approach is bringing Hue to life on social media while giving travelers from around the world more interesting information to inspire their own experiences in the city.

If the past 5 years were a period of building a ‘data reservoir’, the next 5 years will be a time of forming a ‘data power plant’, where data is not only stored, but also harnessed to create new values. This also requires management agencies to shift from a mindset of managing data to the one of exploiting and promoting its values, bringing heritage closer to the public while opening new opportunities for economic development based on heritage.

Hue has been a centrally governed municipality for more than a year, making planning adjustments subject to many new requirements. Regarding this issue, Dr. Ngo Viet Nam Son, Architect, shared his perspectives with Hue Today Weekly on development thinking, regional connectivity, and long-term growth drivers for Hue heritage city.

Hue Today Weekly Issue No. 73 features 12 pages with many engaging sections, including Perspectives, Meetings, Economy & Development, Culture & Arts, Lifestyle, Book Stories, and Report & Notes.

Under the theme “Hue Heritage - Convergence and Divergence”, the exhibition introduced nearly 150 remarkable sketch artworks depicting Hue to the public in Ho Chi Minh City. The collection is currently preserved by Hue Museum of Fine Arts.

On the afternoon of March 7, the art photography exhibition themed “Perspectives on heritage” offered the public an emotionally rich artistic space, featuring 90 works by photographers from Hanoi, Hue, and Ho Chi Minh City. The event is part of a literature and arts exchange program closely following the traditional relationship of “Hanoi - Hue - Saigon”, which has been maintained since 2023.

With a deep love for Trinh’s music, an ophthalmologist has devoted significant effort to analyzing and uncovering many fascinating insights about “eyes” in the lyrics of Trinh Cong Son.

Having traveled through many of the world’s leading technology hubs, Albert Antoine still retains his Hue accent and a deep-seated concern for his homeland. Returning from the world of data and artificial intelligence (AI), he brings with him a different perspective on how his hometown needs to move faster, deeper, and more sustainably.

The event titled “Hue - Innovation for Sustainable Development” (Hue Innovation Day 2025) and the forum “Developing Private Economy in Connection with Heritage Economy Development in Hue” were recently held, opening new perspectives on harnessing heritage values as an economic resource. From the stories of young businesses to the strategy of heritage urban development, Hue is affirming its own path: Turning heritage into a sustainable development momentum.