In the framework of the workshop Customer Experience Management for Medium and Small Enterprises, held on the morning of February 20 at the Space of Hue Books and Culture (23-25 Le Loi St.), Pham To Hoai, an expert, shared his experiences to participants.

Innovation in thinking, creativity in products, ways to approach customers, standardizing in the processes - these are the ways that Hue's small and medium-sized enterprises (SMEs) assert themselves.