Discovered and introduced by the American news agency CNN, Hue's salted coffee has truly created a fever in 2024. What has made this attractive drink so famous?

CNN, an US news outlet, has recently reported an increasing number of social media posts sharing tips on how to order a drink originally from Vietnam at a major American coffee chain. This sought-after beverage is salt coffee.

Promotional videos focus on introducing Thua Thien Hue tourism with diverse perspectives, especially the massive heritage system, the destination of 5 world heritage sites, along with the images of green, peaceful destinations, festivals, and special cuisine.